Sport

Flutter Entertainment has reported strong trading across its full UK and Ireland brand portfolio from last week’s Cheltenham Festival, particularly bolstered by the unique timing of this year’s racing calendar. The FTSE100 betting and gaming group recorded total stakes of over £250m and 37 million online bets over the four days of the festival across its Paddy Power, Sky Bet …

MyRacehorse has announced the hiring of two-time Classic-winning Jockey Ted Durcan as the group’s new Bloodstock Consultant in the UK and Ireland The micro-share horse racing syndicate will work with Durcan to select horses both at public and private auctions as the company looks to expand its portfolio of horses available for customers to purchase. Kate Hardy, Director of Operations …

DoradoBet has formed a partnership with Fedefut, sponsoring both the National Football Federation of Guatemala and its national teams. The press conference where the ‘strategic alliance’ was made official was attended by members of Fedefut, football players and technical staff of the different national teams. José Osorio, General Manager of DoradoBet Guatemala, expressed his excitement of the growth opportunities for …

DAZN will expand its UK coverage by hosting its new ‘DAZN 1HD’ programme available on Sky’s digital platform (Channel 429). The move comes ahead of a significant period for the group, with it preparing to host the return of Anthony Joshua. DAZN Group CEO Shay Segev said: “Getting DAZN widely distributed is a priority for us as it delivers our great and …

Caliente.mx, the flagship brand of Caliplay, has announced its biggest sponsorship commitment to date, becoming a ‘key commercial partner’ of Mexican football. The sponsorship was announced yesterday via a press conference in the Toluca headquarters of the Mexican Football Federation (FMF), in which Caliente was announced as a new partner of Mexico’s National Team for the next four years.  Caliente …

Playmaker Capital Inc-brand Futbol Sites has partnered with the NBA to distribute official highlights and content via social media channels in select Latin American countries. The digital sports media group will give the league’s fans in Argentina, Bolivia, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay and Venezuela access to NBA highlights on Facebook, Instagram, Twitter and YouTube. This will be from …

ITV is to now exclusively broadcast free-to-air coverage of UK horse racing until the end of 2026.  The three-year deal will see over 100 days of live content shown across ITV1 and ITV4 every year – all simulcast on ITVX – along with morning racing programme, The Opening Show.  Niall Sloane, ITV Director of Sport, commented: “This deal will take …

Fortaleza Esporte Clube has announced that Novibet has become the team’s main sponsor until the end of 2024. Named the biggest sponsor in the history of the club, the deal sees the GameTech-owned bookmaker consolidate its arrival in Brazil, penning a two-year contract with the Northeastern team. Rodolfo Odoni, President of Novibet, said: “With its rich history in sport and …

Ladbrokes has entered an exclusive partnership with legendary promoter Wasserman Boxing to offer the public free-to-air fights to be broadcast live on Channel 5 for British terrestrial audiences.  The deal between Ladbrokes, Wasserman Boxing and Channel 5 will see a minimum of six free-to-air fights take place in 2023 featuring the best British boxing prospects for men’s and women’s boxing. …

Paddy Power has extended its title sponsorship of ‘Good Morning Racing’, the live and daily festival preview show of Spotlight Sports Group’s (SSG) Racing Post. The Flutter Entertainment bookmaker will sponsor a total of 15 shows, including every day of this week’s Cheltenham Festival – starting today and finishing on Friday – as well as the Grand National next month, …