Featured News

News that the SBC Team choose to highlight

How Sportradar is helping to drive fan engagement for Formula One

In-race betting markets for Formula One (F1) may have historically been quite basic, but Sportradar is flipping the script by using an extensive range of data points to create a more exciting product and drive increased engagement among F1 fans. That was one of the main takeaways from the ‘Bridging the Gap Between Formula 1 and Live Betting’ webinar, hosted …

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Jason Ader: Mattingley must awaken Playtech’s US future 

Brian Mattingley’s appointment as the new company chairman of Playtech Plc has been welcomed by company investor Jason Ader and his asset management company SpringOwl. Though the appointment was branded as conservative in some quarters with Mattingley due to finish his 15-year CEO and Chairmanship tenure at 888 Holdings, Ader has branded the appointment as critical to Playtech’s recovery. In …

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SBC Leaders – Combining education and differentiation with sporting passion

Latin America is a prominent emerging market in the international sports betting sector, with countries such as Colombia having already embraced regulation, whilst others such as Argentina, Mexico and Brazil are beginning to open their sectors.. Speaking to SBC Digital – Latinoamerica, the SBC Leaders Panel outlined the significance of the emerging market and highlighted key factors for success in …

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‘Bucking the trend’ and influencer marketing: The secret to Low6’s growth

Low6

Founded back in 2017 by Jamie Mitchell and Wayne Stevenson, Low6 is on a mission to help both franchises and rights holders monetise their mobile applications.  While the first iteration of Low6 was to score the lowest number of points based on a particular racecard, the company has ‘evolved immensely’, with commercial deals now spanning 22 UK football clubs, UFC …

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Entain confident of Enlabs takeover with new €365m cash offer

Entain Plc has revised its takeover bid for Enlabs AB by increasing its offer price from SEK 40 to SEK 53 per share.  The revised offer sees Entain propose a new €365 million deal valuation to Enlabs shareholders, with the FTSE100 firm underlining that its revised bid ‘is final and will not be increased’. Though approved by company chairman Niklas …

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Tim Miller: UK gambling still requires its ‘single customer viewpoint’

Tim Miller, the Executive Director of Research and Statistics for the UK Gambling Commission (UKGC), has presented the findings of the first ‘National Strategic Assessment’ which evaluates the Commission’s response to risks and duties.   The assessment was framed on the evidence of the four key elements of the person gambling, the places where gambling occurs, the products available to customers …

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Better Collective hits high notes ahead of 2021 transformations

Better Collective AS has backed its digital portfolio and long-term business strategy after the company maintained its growth profile by navigating a year of unprecedented headwinds.  Publishing its full-year (FY) 2020 results, Better Collective recorded corporate revenues of €91 million – up 35% on the corresponding €64.5 million from FY2019. Corporate performance was boosted by a strong close to year-end …

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GiG reduces 2020 losses clearing pathway to B2B dominance 

Gaming Innovation Group (GiG) has achieved all corporate transformation objectives laid out in 2020, helping the company achieve its long-term goal of becoming online gambling’s most valuable B2B technology supplier.  Citing continued operational efficiencies during Q4 trading, GiG recorded group revenues of €17.3 million – up 66% on corresponding Q4 2019’s €10.4 million. Q4 trading saw the Stockholm-listed technology group …

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Flutter takes leading role on Irish safer gambling duties

Flutter Entertainment has announced an update to its safer gambling commitments within the Republic of Ireland. As the operating company of Paddy Power, Flutter stated that it has chosen to ban credit card transactions and will further implement a whistle-to-whistle TV advertising ban across all sports programming. In addition, the firm will donate  1% of Net Gaming Revenue (NGR) to …

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Mischon de Reya issues Brexit warning on unsettled data transfer rights

London law firm Mischon de Reya has issued a notice to its online gambling partners highlighting further Brexit concerns on data protection rights, staff employment and services contracts impacting the industry. Online gambling has faced less friction than other sectors (travel, exports, entertainment) when adapting to the UK’s post-EU future, as the majority of operators undertook significant operational changes during …

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