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Africa

Unworkable 35% gambling tax sees Sportpesa suspend all Kenyan sports sponsorships

Kenyan sports betting operator Sportpesa has announced that it will end all forms of sponsorship with national sports clubs and bodies, as the operator deems Kenya’s 35% betting/gambling tax to be unworkable. This weekend Sportpesa CEO Ronald Karauri detailed to Kenya news sources, that his firm would suspend all sponsorships with sports stakeholders from January. Speaking to local press, Karauri ... Read More »

Conference Overview – Sports Betting West Africa Summit 2017

The Sports Betting West Africa Summit (17-19 July) is a gathering place, a sales platform, a debating forum, and a social hub for the Western African gaming industry. Every year, representatives from all sectors of the sports betting industry from across West Africa converge upon a pristine destination of our choosing for this prestigious event. Gaming industry growth remains as ... Read More »

Sirplay eyes Nigeria expansion with BETABET2000

Industry platform and software supplier for developing markets Sirplay has announced that it will enter the burgeoning Nigerian sports betting market in partnership with BETABET2000 (BetaBet Nigeria Group). Informing the market, BETABET2000 has detailed that it will switch its legacy betting solution to Sirplay’s modular platform, as it seeks to continue its Nigerian expansion within the coming months. Moving forward ... Read More »

Kenya TNA rushes to pass through 35% gambling blanket tax charge

Kenya’s National Alliance (TNA) government has reduced its blanket industry tax charge to 35% on all gambling activities following backlash from multiple stakeholders. Last March Kenya’s Treasury Secretary Henry Rotich presented a National Budget proposing a betting/gambling ‘all activities’ tax duty of 50%. Kenya betting industry and sports stakeholders immediately moved to halt Rotich’s tax proposal, stating that he acted ... Read More »

BetGames.tv targets LATAM & Africa expansion with BestGoldBet live gaming partnership

Lithuania-based live gaming specialist BetGames.tv has announced that it has secured a new licensing agreement to distribute its live content portfolio to industry platform provider BestGoldBet. BestGoldBet is a developing market omni-channel gambling provider with an established presence in the LATAM, CIS and African betting markets. Moving forward, BetGames.tv will integrate its full portfolio of live table games and live ... Read More »

President Adam Barrow issues Executive Order to open Gambian gambling market

Gambia President Adam Barrow has issued an executive order which will end the ban on Gambian gambling services for lotteries, casino and sports betting activities. Barrow who won the 2016 Gambia National Election and assumed the official Presidency this January, wants to turn Gambia into the leading West Africa business/commerce hub, liberalising the country’s services and trade. Since 2015 Gambia ... Read More »

Victor Chandler starts East African adventure ‘Bet Lion’ with FSB Tech

Industry legend Victor Chandler is set to return to the business, launching new East African sports betting venture Bet Lion this coming August. Following a three-year hiatus, Chandler has partnered with betting platform provider FSB Tech to launch Bet Lion, a sportsbook which aims to be a market leader in Tanzania and Kenya. One of the biggest characters in sports ... Read More »

Surebet247 boosts retail offering with Betradar virtuals

Surebet247 - Copyright: peterhermesfurian / 123RF Stock Photo

Nigerian sports betting operator Surebet247 has targeted increased footfall across its retail stores after agreeing a deal with data services provider Betradar. Surebet247, which operates from over 4,000 stores across Nigeria, will be using the full suite of virtual gaming products from Betradar, a partner of more than 800 companies in over 80 countries. Sheriff Olaniyan, CEO of Surebet247, said: “We ... Read More »

Everton FC signs biggest commercial partnership with SportPesa

Everton - Copyright: moovstock / 123RF Stock Photo

SportPesa will become the main shirt sponsor for Everton FC in a five-year deal described as the biggest commercial partnership in the club’s 140-year history. Starting on 1 June, the new partnership is at the heart of an ongoing global expansion for SportPesa, which includes its recent investment in a new European HQ on Liverpool’s waterfront, after the city beat ... Read More »

50% Kenyan tax charge sees SportPesa seek business in Tanzania

Kenyan sports betting operator SportPesa will seek to expand its commercial footprint in East Africa by launching its services and operations in neighboring Tanzania. This week, SportPesa governance confirmed that the company had been granted an operational licence by the Gaming Board of Tanzania (GBT). Kenyan business news sources report that SportPesa governance has been reviewing its growth strategy following ... Read More »