Africa

Weather betting with 1xBet: Not just a Christmas market

weather

1xBet has added a new betting market to its portfolio as the operator continues to develop new markets that might appeal to a wider demographic than the regular sports offering.  In the UK, betting what the weather will be like on Christmas Day has been a traditional betting market for decades, but 1xBet is now offering year-round weather markets to …

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Netflix shows the way for iGaming says BtoBet

Netflix

Netflix provides an excellent example of the power of a company with a simple, clear customer strategy and business model adapted for the digital age, according to new insight on the player-first betting experience from BtoBet CMO Sabrina Soldà. Soldà explained that iGaming companies should take note of how Netflix is “redefining the concept of customer centricity through technological innovations”. …

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Design or content – The key to customer loyalty for iGaming?

design

What is the key to customer loyalty for iGaming – design or content? There is no clear-cut answer to this complex question, writes Betinvest COO Max Dubossarsky. Experts believe that the average person sees around 3000 advertising messages a day. Advertisements are played before TV shows, they appear amongst articles in the pages of glossy magazines, look out from billboards, …

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EPG boosts money transfer options for countries in Africa

Africa

Euro Payment Group (EPG) has integrated a number of new payments solutions for emerging markets across Africa.  This is after EPG secured global partnerships which also enable the repatriation, or settlement of funds processed in South Africa, Nigeria, Kenya, Uganda, Rwanda and Ghana to a European bank account. “Working with leading local partners is fundamental for us to facilitate domestic …

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Keith Galea promoted to Helio Gaming CEO

Galea

Lottery games provider Helio Gaming has promoted Keith Galea from Chief Operating Officer (COO) to Chief Executive Officer (CEO). Having joined the company in June, Galea has impressed sufficiently to convince Richard Mifsud, the previous CEO, to move himself to a consultancy role focusing on “promising new markets” in growth areas such as Asia and Africa. “We are making in-roads …

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Betinvest: The provider’s part in the personalised player experience push

design

There is so much talk about sportsbook personalisation for the B2C market. In fact, according to Betinvest COO Max Dubossarsky it represents the “horn of plenty” for operators wanting to get as close as they can to their players. But what is the role of the provider? Dubossarsky thinks that it is primarily to provide the tools which help “operators …

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Alessandro Fried: BtoBet – Providing a real omni-channel environment

Alessandro Fried, CEO of BtoBet, has emphasised how finding the right technology partner is vital for operators who are looking to establish themselves in the African market.  Speaking to SBC, Fried looked into the differences between the established markets of Europe and new markets such as Africa whilst also discussing how betting brands risk wasting years attempting to understand the African …

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BtoBet boosts African presence with Allbet partnership

Strengthening its presence across Africa, BtoBet has secured a new agreement with Namibia based operator Allbet, which will see the iGaming platform provider integrate its Neuron platform across the operator’s retail offering ahead of a rollout across online channels. Neuron is BtoBet’s omni-channel platform based on artificial intelligence (AI) technology that facilitates easy management of iGaming and sports betting operations. …

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Ugandan referee Kiwewa at the centre of bribe allegations

Ugandan football referee Emmanuel Kiwewa has been suspended for allegedly soliciting a bribe for a University Football League match. The Federation of Ugandan Football Association (Fufa) is investigating the allegations after he was suspended by the Fufa Referees Standing Committee (FRSC). As reported in the Daily Monitor, the FRSC has directed the following statement at the official. “The [Fufa] referees …

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BetConstruct sets November date for Gbets South Africa launch

Gbets

BetConstruct will launch its sportsbook with Gbets in South Africa before the end of the year after securing the necessary certification from the The Western Cape Gambling and Racing Board. The fully managed sports betting solution was developed under BetConstruct’s National Manufacturer licence for the country, while the Letter of Certification by the province’s board was based on a report …

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