Sportsbook

BETER Live has announced a rebrand to become ICONIC21 following its recent separation from the BETER Group.  The live betting solutions provider emphasised that it will deploy its own vision with a sharpened focus as it continues its growth strategy. Now operating independently, the business will continue to manage all aspects of operations internally.   It has promised to ‘take this …

EveryMatrix has launched a new outreach project aimed at aiding veterans of the Ukraine war by helping them transition into careers in the tech sector.  ‘Academy for Heroes’ has begun in Lviv city, where the supplier has more than 300 employees – some of which are currently fighting in the war, the company explained. Ebbe Groes, EveryMatrix Group CEO & …

Police authorities across several German states have confirmed that they have opened an investigation into 17 football matches on suspicion of match-fixing. First reported in the news outlet Hamburg Morning Post (MOPO), the games suspected to have had a predetermined outcome were part of the 3. Liga, Regionalliga and the Oberliga competitions – all organised by the DFB, Germany’s Football …

Entain Plc views an accelerated return to online growth for its UK & Ireland business as a core objective in the FTSE100 gambling group’s financial recovery. This morning, the board of Entain issued a ‘strategic update’ on H2 trading, as new CEO Gavin Isaacs takes leadership of the FTSE firm, with the corporate objective of returning the company to growth, …

Stats Perform’s former VP of Product, Nick Cockerill, has been appointed as the new Chief Product Officer at Betfred.  In his new role, Cockerill will enhance the bookmaker’s online business and aid the brand’s transformation towards a technology-first organisation. Joanne Whittaker, Betfred’s CEO, said: “Nick joins with a wealth of experience and has an excellent track record in the sector. …

Bergamo football club Atalanta has renewed its sponsorship deal with entertainment magazine LeoVegas.News to now cross over into the 2024/25 season.  Commenting on the partnership’s extension, Romano Zanforlin, Atalanta’s Marketing and Commercial Director, said: “Being able to continue to include LeoVegas.News among our Sponsors is a source of utmost pride.  “We pride ourselves on every partnership renewal because it’s not …

Star Sports has notified the UK’s Competition and Markets Authority (CMA) that it would be interested in acquiring segments of Sporting Index’s business. In January, the CMA intervened on the acquisition of Sporting Index by main rival Spreadex, citing that the deal should be evaluated against the Enterprise Act of 2022 as to whether the merger would significantly diminish competition …

The Sun has announced that its ‘Never Mind the Ballots’ online show will be sponsored by Betfair for its remaining coverage of the US 2024 election. Launched in March, Never Mind the Ballots is the new politics show from The Sun hosted by editor Harry Cole. The show is recognised as The Sun’s most successful online series, generating over 30 …

Betting content and data provider BETER has enhanced its partnership with esports data platform GRID to include optimised data visualisation. To advance its esports betting offering further, BETER will leverage GRID’s visualisation widgets such as The Map Winner Prediction Tracker, Series Scoreboard, LiveLog, and Comparison Widgets, as well as the newly-released GRID Stats Widget that has customisable stats like win …

Chelsea FC has confirmed that Betway will serve as its official European betting partner. Under this multi-year agreement, Betway will display its branding on LED advertising boards around the pitch during all home league and domestic cup matches. The deal also provides Betway with digital and social media rights, enabling the brand to connect directly with Chelsea’s global fanbase. The partnership grants …