Sportsbook

OlyBet has signed a partnership with Spanish football team Real Betis to drive media campaigns and provide engagement opportunities to local sports fans. The online sports casino brand currently holds a strong online presence in the Baltic states and has expanded to multiple countries throughout Europe during the last few years.  OlyBet’s recent partnerships with international sports brands such as the …

BetConstruct has launched its Sports Tournament Engine, a new promotional tool developed to meet its objective of ‘keeping up with the partners’ demands’.  The new tool has been designed with the objective of enhancing BetConstruct’s partners’ profitability and meeting their commercial needs by focusing on diversity and a positive player experience.  Firms using the tool can create ‘sports tournaments’ from …

Crystal Palace FC has replaced online gambling company W88 in announcing cinch as its new official front of shirt sponsor for the 2022/23 season. The news follows continuing discussions of a betting sponsorship ban throughout football, and this month the UK government cooperated with the Premier League in a bid to put forward an early end to clubs’ gambling/betting sponsorships. …

BetWarrior has announced its biggest sponsorship commitment to date, becoming the ‘Official Sponsor’ of the Argentine Football Association (AFA).  Agreeing on a four-year deal, BetWarrior will serve as the principal partner of Argentina XI National Teams, the AFA Cup and national tournaments. The AFA announced that the sponsorship would mark its debut in the upcoming friendly between the Argentina Men’s …

Sportradar has signed its second partnership of this week, entering into an agreement with Netherlands-based bi-annual baseball tournament Haarlem Baseball Week (HRH). The multi-year deal was signed between HRH and Sportradar’s Synergy Sports, which will exclusively offer its technology, products and services to teams and players competing in the week-long tournament. Synergy will record video content and gather and produce …

PM Boris Johnson remains steadfast that he will not resign over parties held at Number 10, as the UK public observed national lockdown rules, obeying his government’s orders.  The PM stated that he would ‘take full responsibility for the scandal’, as yesterday the Met published Sue Gray’s delayed report that laid bare incidents of ‘intoxicated staff, vomiting on carpets, wine …

Pressure is mounting on Poland’s Ministry of Finance to undertake a review of its gambling tax structure, revitalising income generated from licensed bookmakers.     A cross-party Sejm (lower parliament) committee representing ‘Polish consumers and entrepreneurship’, had announced that it has submitted a proposal advising the Ministry “to abandon the 12% turnover tax applied to sports betting.” The Committee has advised the …

Betting and gaming operators in Armenia can expect the payment options available to them to be significantly restricted following a legislative decision.  The Bill passed with a total of vote count of 67 and the law will come into effect in 10 days, prohibiting cash payments for gambling. After six months, bettors will be unable to conduct transactions via electronic …

Coolbet has joined the International Betting Integrity Association (IBIA) following its approval to offer online gambling services in Canada. Part of the Vincent Group acquired in 2021 by GAN – a North American B2B and B2C internet gambling company – the operator also holds operating licences in Malta, Sweden and Estonia. Endre Nesset, Senior Vice President of Global Sports at …

Strive Sponsorship has been appointed to manage content and editorial services for Smarkets newly launched Smarkets News and SBK Betting Zone sites.  Services included under the agreement are written and podcast content, editing and content management covering nine initial sports such as football, golf, rugby, the NBA and NFL. The company will provide Smarkets with sports writers offering insights, betting …