Affiliate News

The latest affiliate news for the gambling industry

Better Collective agrees on $12m incentive plan to retain Action Network talent

Better Collective AS has disclosed a new management incentive plan related to its acquisition of US media subsidiary Action Network. Last May, Stockholm-listed Better Collective closed its biggest M&A transaction to date by agreeing a $240 million deal to acquire Action Network – significantly bolstering the publisher’s US media presence. Better Collective’s Remuneration Committee has agreed terms on a management …

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Mindway AI rolls out responsible gambling solutions across Dutch market

As the Dutch market opens up from today, Mindway AI will support its customers across the Netherlands by rolling out its responsible gambling solutions.

As the Dutch market opens up from today, Mindway AI will support its customers across the Netherlands by rolling out its responsible gambling solutions. Mindway AI, which was acquired by Better Collective earlier this year, will support operators across the Dutch market by supplying its GameScanner solution to help “identify at-risk and problem gamblers early and accurately”. In addition, customers …

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Spotlight revamps media portfolio with new Publisher Solutions suite  

Spotlight Sports Group has bolstered the media and affiliate marketing services of its B2B product portfolio by launching its new Publisher Solutions suite.    The Publisher Solutions suite expands Spotlight’s media portfolio providing easy-to-integrate betting widgets and affiliate marketing solutions – helping clients deliver actionable content to drive engagement and incremental revenues.     Spotlight has upgraded its media portfolio to cater for …

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Raketech amplifies sports inventory with €16m QM Media buyout 

Raketech Plc has agreed to acquire QM Media, finalising a deal valued at €16 million, to boost the sports media inventory of its publishing network. This afternoon, Raketech confirmed that it had agreed to acquire QM Media and its P&P Vegas North American subsidiary outright.   Deal terms will see Raketech pay €9 million in cash upfront, with the remainder of …

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Catena orders 10% buyback of Stockholm shares 

The board of Catena Media Plc has authorised the buyback of in excess of 7 million ordinary company shares, listed on the Stockholm Nasdaq exchange.  The order was granted as an outcome of an extraordinary general meeting (EGM) held on 14 July 2021, in which the board disclosed its plans to enhance the company’s “flexibility in distributing capital to shareholders …

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Catena triggers US portfolio expansion acquiring i15 Media 

Catena Media has expanded its North American inventory by a further 100 websites and domains, announcing the outright acquisition of assets held by i15 Media LLC.  The Stockholm affiliate marketing network confirmed that it had agreed a total purchase price of $45 million for i15 Media full inventory – ‘ of which $12.5 million will be paid with 2,207,357 issued …

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SoftSwiss’ Affilka to power BitDice affiliate programme

Affilka, the affiliate tracking platform developed by SoftSwiss, will continue its expansion into new iGaming markets after signing a new partnership with BitDice. Under the terms of the partnership, the newly-launched BitDice affiliate program will run on the Affilka partner marketing platform.  Anastasia Borovaya, Product Owner of Affilka by SOFTSWISS, commented: “The Affilka team is happy to welcome BitDice amongst …

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XLMedia completes $24 million Saturday Football Inc. acquisition

Saturday Football

XLMedia has completed the acquisition of Saturday Football Inc. for a total consideration of US$23.0 million cash (c.£16.8 million), plus US$1.0 million (c.£0.7 million) in long-term incentive shares. The acquisition is the conversion of an existing agency partnership between XLMedia and Saturday Football Inc., established in December 2020, which brought about a close working relationship with management and generated a …

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B90 Holdings signs regional facing deal with Nordic Group

B90 Holdings has signed a LatAm and Nordic facing affiliate marketing agreement with Nordic Group, with the aim of strengthening its own presence within both regions. The deal will enable B90 to promote its sports betting and online casino services across various jurisdictions, covering all current and future Bet90 brands and subsidiaries. Nordic will commence all promotional activities immediately, whilst …

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Gambling.com rides high off strong maiden Nasdaq results 

Gambling.com Group has underscored its credentials as a new US Nasdaq enterprise, recording double-digit growth across all top-line corporate metrics. Publishing its first results following its July placement on the Global Nasdaq Market, Gambling.com registered a 66% increase in Q2 2021 group revenues to $10.4 million (Q2 2020: $6.3m). Revenue growth was primarily attributed to the continued growth of Gambling.com …

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