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Betcartpartners to sponsor SBC Betting Forum networking drinks

The first edition of the SBC Betting Forum will take place on 12th July at this year’s iGaming Super Show, with Betcartpartners confirmed as sponsors of the event’s networking drinks. The event, co-organised with SBC Events, will feature talks on the latest industry trends and will also act as a networking opportunity for delegates at the Amsterdam show. The day ... Read More »

KAX Media rebrands to Gambling.com Group

Following an internal review, Industry affiliate marketing and player acquisition group KAX Media has rebranded to Gambling.com Group. The affiliate marketing specialist has rebranded to better represent its legacy domain Gambling.com and to better communicate its business services. The new name only applies to the Group’s holding company. The Group will continue to use the KAX Media brand as the ... Read More »

Clarion Events wins ‘Most Respected’ firm at the AEO Excellence Awards

International corporate events organiser Clarion Events whose industry shows include ICE Totally Gaming, iGaming Business, EiG, Juegos Miami and the iGaming Super Show has been crowned the ‘Most Respected Company of the Year’ at the 2017 Association of Exhibition Organisers’ Excellence Awards. The award is noted as the ‘blue riband prize’ for the UK events industry. Clarion management were presented with the ... Read More »

Standing out from the crowd: LeoVegas delivers SEO advice to affiliate partners

LeoVegas

LeoVegas has encouraged its affiliate partners to stand out from the crowd by connecting better with long-tail keywords, improving load times and making regular checks on website rank. As part of its Affiliate Academy, launched in December of last year, the Swedish-based gaming operator promoted the value of long-tail keywords to establish better communication between a website or blog and ... Read More »

Unibet & bet365 lead the way for top match tips on bettingexpert

Unibet - Copyright: katatonia / 123RF Stock Photo

Unibet and bet365 shared top billing for May’s biggest match on bettingexpert, with both bookmakers accounting for 10.29% of the tips on last month’s Madrid derby at the Bernabeu. The pair made up the top two for each of the top five matches on bettingexpert, which also included both matches between Monaco and Juventus, San Antonio Spurs vs Houston Rockets ... Read More »

TeamFA appoints e3creative Manchester as website redevelopment lead

Checkd Media the operating company of leading UK sports betting portal TeamFA has confirmed that it has appointed Manchester-based digital creative agency e3creative to develop and design its new TeamFA website. Following an agency tender process, Checkd management selected e3creative to lead the redevelopment of the TeamFA website, with a view to gain optimal user experience and cross convergence throughout ... Read More »

Scandinavia new boys Entrobet launch affiliate program on NetRefer

Scandinavian focused online bookmaker Entrobet (Entrobet.com) has launched its affiliate marketing program utilising NetRefer software services. Launching its partner marketing program, the Malta-based operator will join NetRefer’s ‘Unified Performance Marketing’ platform. Christer Frestad, Managing Director at EntroBet commented on the launch of the affiliate program “We have had nothing but good experiences with NetRefer throughout the implementation process of their cutting-edge affiliate ... Read More »

Seven Star Digital moves into betting territory with launch of TopRatedBetting.co.uk

Industry marketing specialist Seven Star Digital, the operating firm of online casino portal TopRatedCasinos.co.uk, has announced that it will move into the sports betting affiliate market launching new bookmaker comparison site TopRatedBetting.co.uk. Detailing the launch of its new website, Luke Eales Seven Star Founder & CEO stated that his firm wanted to diversify its industry affiliate portfolio, responding to current ... Read More »

Tag Media strengthens client services team with Tom Schurch joining as Partner Marketing Manager

Industry affiliate marketing agency Tag Media has strengthened its client services team by appointing Tom Schurch as new Partner Marketing Manager. Schurch joins the London-based agency from technology marketing specialist Byte, and will work alongside Tag Media Founder and Managing Director Tom Galanis in growing and maintaining the firm’s affiliate and operator client base. As new Partners Marketing Manager, Schurch has ... Read More »

Marketing First…SBTech forms strategic partnership with NetRefer

Industry platform and sports betting provisions supplier SBTech has moved to optimise its client marketing and player acquisition capabilities by forming a strategic partnership with NetRefer.  Confirming its plans, SBTech will now make NetRefer’s ‘Performance Marketing Product Suite’ its choice marketing software for its industry client portfolio. Moving forward SBTech will plug-in the suite, making NetRefer marketing provisions available to ... Read More »