Mourinho’s men dominate week two in the SBC League of Legends

SBC League of Legends

Esports Insider’s Sam Cooke stormed into contention in the SBC League of Legends after amassing 76 points in the second week of this year’s Fantasy Premier League. However, Cooke is still 23 points off league leader James Birch, who might come to regret using his ‘triple captain’ chip so early in the season, despite Romelu Lukaku’s goal at the Liberty …

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David Clifton – Don’t gamble on your affiliates

Glazier - Copyright: kentoh / 123RF Stock Photo

In my December 2016 article for SBC News, I wrote about affiliates coming into the ICO’s firing line, which in turn leaves gambling operators facing liability for affiliates’ data protection misdemeanours – a situation that will hit home even harder when the recently announced Data Protection Bill is published by Parliament and, subsequently, when the General Data Protection Regulation comes …

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GalaBingo lands prime time advertising slot has strengthened its relationship with Channel 5, after becoming the new broadcast sponsor of Australian soaps, Neighbours and Home & Away in a deal brokered by Sky Media and 7 Stars. Expanding its media deal with the British commercial television network, the new agreement will extend the brand’s visibility, as well as heightening its messaging amongst its key audience. …

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‘Wider sports appeal’… Argyll Entertainment switches to

Online sports betting group Argyll Entertainment has informed that it has ‘switched over’ its brand to, to form a ‘stronger connection’ with its new digital media asset Argyll informs that it will maintain a close relationship with sports broadcaster Alan Brazil, who helped launch the operator’s first sports betting property last August. Moving forward Brazil will …

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RMG announces first apprentices of Media JETS Traineeship program

Continuing its youth development and training schemes, Racing UK’s Racecourse Media Group (RMG) has announced Shelley Birkett and Jason Kiely as recipients of its new Media JETS Traineeship. Joining the development program, the RMG’s young apprentices will learn all aspects of modern media dynamics including presenting, punditry, digital production, marketing and PR. Birkett, who is 23 and based in Malton …

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Ladbrokes extends title sponsorship of Rugby League’s ‘Challenge Cup’

Updating the market, Ladbrokes has informed that it will continue to work with the Rugby Football League as title sponsor of its Challenge Cup, English Rugby League’s legacy knockout competition. Ladbrokes marketing has signed a one-year extension, which will see the competition continue to be branded as the ‘Ladbrokes Challenge Cup’. The sponsorship extension is signed on the week of …

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Jacob Lopez Curciel – OPTIMA – Creating the right user journey for horse racing betting

OPTIMA - horse racing

Jacob Lopez Curciel is the Founder, Chairman and CEO for OPTIMA, a licensed B2B Software Developer of sports betting and gaming solutions with partners in Europe, Asia, Africa and America. OPTIMA has been confirmed as the Platinum event sponsor for next month’s Betting on Sports, held at the Olympia Conference Centre from 12-15 September. The company will present software platform OPTIMA …

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Howzat: partners with England’s Barmy Army

Barmy Army - Copyright: hypermania2 / 123RF Stock Photo, the sportsbook owned and operated by Argyll Entertainment, has partnered with the Barmy Army, England’s internationally renowned cricket supporters club. Brokered by Reg & Co., the deal was officially launched at the Barmy Army Awards ceremony on the second day of the first ever day/night test match in the UK between England and West Indies at Edgbaston, hosted by …

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Ronnie O’Sullivan to speak at exclusive SBC Snooker Forum on 4 September


Snooker legend Ronnie O’Sullivan will be a key speaker at the inaugural SBC Snooker Forum in London on 4 September. The invite only event, supported by bookmaker BetCris, will see the snooker icon discuss the relationship between the sport and the betting industry and also demonstrate the skills that made him the best in the world. O’Sullivan commented: “I am …

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Sportradar’s James Watson: Assessing the double-edged data sword for esports at #boscon2017

Data - Copyright: tashatuvango / 123RF Stock Photo

Ahead of Betting on Sports 2017 (12-15 September), we spoke to Sportradar Head of Esports James Watson about data challenges in esports and his company’s relationship with ESL. Watson is part of the ‘Data Data Data’ session (14 September) in the ‘Betting on Esports’ track at next month’s event. SBC: Why did you decide to speak at Betting on Esports …

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