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Interviews

Natalie Berenato – Betcart – Working with affiliates to grow together

Betcart - Copyright: baranq / 123RF Stock Photo

Just a few weeks ago, Betcart marked its Betting on Football debut by appearing on the ‘New brands in football betting’ panel at Stamford Bridge. We caught up with the company’s head of marketing and affiliates Natalie Berenato to find out more about Betcart’s #bofcon2017 conference experience. SBC: First of all, can you name a few highlights from your Betting ... Read More »

Jesper Kärrbrink – Mr Green – An entertainment focus for Sportsbook 2.0 development

Mr Green Interview

In June of last year, Mr Green launched its Kambi-powered sportsbook product in time for UEFA Euro 2016. Less than a year on, we caught up with the company’s CEO Jesper Kärrbrink, a speaker at the recent Betting on Football conference, to discuss operational challenges of the launch, balancing the revenue potential of the sportsbook with increased associated costs, and a newly ... Read More »

Ronan Smith – Secure Trading – The rise of cryptocurrency

Secure Trading - Copyright: stevanovicigor / 123RF Stock Photo

Just two weeks after sponsoring Betting on Football 2017 at Stamford Bridge, SBC caught up with Secure Trading Senior Account Manager Ronan Smith to discuss the evolution of mobile payments, the role of crypto-currencies and the impact of payment processing on customer acquisition. SBC: What’s next in the mobile payment space? RS: For Secure Trading, it’s obvious that mobile devices are ... Read More »

Why operators need to be aware of the new data protection rules

Professor Alessandro del Ninno, an advocate at Italian law firm Tonucci & Partners, will be presenting an update on the incoming rules over data protection that operators have to be mindful of at next week’s Betting on Football Conference. SBC caught up with him ahead of the show to discuss why it is so important. SBC: The EU General Data ... Read More »

Matt Wilson: Ball Street – No Hype… Why Fan Media should matter to all industry stakeholders

Matt Wilson Co-Founder & Chief Executive of Ball Street a specialist in sports social media engagement and content creation details to SBC the disruptive and often misunderstood nature of Fan Media. Focusing on viewer engagement and participation, Wilson has grown Ball Street’s network to be a leading social media vertical for sports. Wilson details to betting industry stakeholders the power ... Read More »

Darren Moore – Betting Gods – Connecting with major partners in Malta

Betting Gods - Malta

In December 2016, professional in-house and third party tipping resource Betting Gods extended its reach in Europe with a successful move into the Maltese sports betting market. We caught up with Darren Moore, Founder and Director of Betting Gods, to discuss the advantages of operating from a Malta office, the reasons behind the company’s recent growth and preparation for their ... Read More »

Jonathan Patterson – Qubit – Key Discipline…why personalisation marks the difference…

Jonathan Patterson Qubit Business Development lead for Betting & Gaming speaks to SBC on how industry operators are redefining their operations and forming new values through optimised personalization processes. Digital data and customization specialist Qubit has formed a number of tier-1 industry partnerships in 2016. SBC gains insight into why effective personalization can enhance all dynamics of the industry’s value ... Read More »

Riccardo Mittiga – Sportito – The DFS Dilemma

Copyright: lightwise / 123RF Stock Photo

Italian DFS operator Sportito is focused on conquering the European market. The company believes there is a possibility for daily fantasy sports to take off throughout Europe, as it did in the States, and it has started its conquest by focusing on the UK market.  Sportito is the Official DFS Partner of both Fulham FC and Burnley FC. The company ... Read More »

Daniel Graetzer: Mediatech – “Spain is now too big to ignore”

As further tier-1 operators emphasise regulated market growth, can the Spanish market deliver solid business conditions and long-term value for industry stakeholders? SBC speaks to Daniel Graetzer, executive director at Mediatech Solutions (R Franco Group) an industry technology supplier founded in Spain, on how the Spanish market is developing and becoming an attractive proposition to new players. ____________________________ SBC: Hi ... Read More »

Sponsorship Spotlight – Ladbrokes extends NRL presence with Newcastle Knights

Last month, Ladbrokes Australia extended its presence in the National Rugby League (NRL) by agreeing to sponsor the back of Newcastle Knights’ home and away shirts for the 2017 season. We caught up with interim CEO Jason Scott to discuss the early impact of the deal and the company’s approach to sponsoring both Newcastle Knights and the Gold Coast Titans in ... Read More »