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Blockchain and Metaverse expert agency CoinPoint sign a strategic partnership with SBC ahead of SBC Summit Barcelona

SBC News Blockchain and Metaverse expert agency CoinPoint sign a strategic partnership with SBC ahead of SBC Summit Barcelona

SBC and CoinPoint Group have agreed on a deal that sees the digital marketing agency become a strategic partner of the leading global sports betting and igaming event. The partnership comes ahead of  SBC Summit Barcelona 2022, taking place at Fira Barcelona de Montjuïc between 20-22 September.  CoinPoint is a premium agency that has gained prominence on the global blockchain …

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Norwegian authorities claim victory as Discovery follows Broadcasting Act gambling rules

SBC News Norwegian authorities claim victory as Discovery follows Broadcasting Act gambling rules

Medietilsynet, Norway’s Media Authority, has informed that Discovery Europe has stopped broadcasting gambling adverts to Norwegian audiences  Discovery had previously contested Medietilsynet orders to blackout gambling adverts, broadcast on its pan-European network of MAX, VOX, FEM and Eurosport channels.  The conflict had seen Medietilsynet order Norwegian TV platforms Telia, Telenor, RiksTV and Altibox to terminate their broadcasts of Discovery channels …

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N1 Interactive eyes streamlined payment journey with MiFinity

SBC News N1 Interactive eyes streamlined payment journey with MiFinity

MiFinity has partnered with  N1 Interactive, as the online casino operator seeks to expand the range of payment options available to its customers.  Part of the Hurricane Global Group, N1 will leverage MiFinity’s ewallet solution with the goal of increasing conversions by providing preferred payment methods to casino players. Using the firm’s iframe across its Casino Universe, N1 Casino and …

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GG.BET builds on ‘strong roots’ in esports with Team Vitality

SBC News GG.BET builds on ‘strong roots’ in esports with Team Vitality

GG.BET has partnered with Team Vitality to become the international betting partner of the esports CS:GO superteam. The deal will see the operator create experiences and activations for the community at events, produce ‘next-gen content’ as well as strengthen the bond with international Team Vitality fans.  As part of the link, the betting firm’s brand will be championed by the …

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BresBet backs Fred Larson as new Rising Star

SBC News BresBet backs Fred Larson as new Rising Star

New UK bookmaker BresBet has continued its initiative of supporting racing’s next generation of talents, announcing Fred Larson as its new sponsored rider.  Larson (22) is a highly touted apprentice jockey of the Mick Appleby stables near Oakham in Rutland, who has completed his best-ever season notching up 22 wins. To date, the young rider has a career record of …

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Belgium informs EC of further gambling advertising restrictions

SBC News Belgium informs EC of further gambling advertising restrictions

Belgian lawmakers are apparently aiming to introduce more restrictions on gambling advertising to enhance player protection, as communicated by the European Commission (EC). Originating from the country’s Offences and Special Procedures Department and received by the EC on 8 May, the draft is entitled ‘Draft Royal Decree laying down detailed rules for advertising gambling’, The core aims of the decree …

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Scout Gaming requires desperate funding for intensive restructure

SBC News Scout Gaming requires desperate funding for intensive restructure

Niklas Jönsson, acting CEO of Scout Gaming, has disclosed that the real-money fantasy sports platform supplier has entered an intensive restructuring period.   Publishing its Interim trading report, Scout Gaming reported year-to-date corporate losses of SEK 48m (€4.5m), results which track above 2021 losses of SEK 45m. Jönsson, who replaced former CEO Andreas Ternström in June confirmed that he had initiated …

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ACMA blocking crusade continues with more affiliates taken down

SBC News ACMA blocking crusade continues with more affiliates taken down

Several offshore gambling and affiliate marketing websites have been blocked by the Australian Communications and Media Authority (ACMA). The authority detailed that it had requested internet service providers (ISPs) to block websites such as Casino Moons, Winnerama, Extra Vegas, Win Paradise, LegitGamblingSites.com and Gamblers Lab. After investigating the sites, the ACMA concluded that the sites were operating in breach of …

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Sportingtech: The Premier League – attracting bettors through next-level sportsbook features

Sportingtech: The Premier League - attracting bettors through next-level sportsbook features

The current regulatory environment in Europe sees the promotion of online gambling restricted or even banned in certain cases. With the 22/23 Premier League season underway and the addition of an end-of-year World Cup creating even more opportunities for sportsbooks to drive engagement, Sportingtech Managing Director Bobby Longhurst discusses the ways in which sportsbook features have become increasingly important as …

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Ladbrokes lands Epic KO with new Rocky brand advert 

SBC News Ladbrokes lands Epic KO with new Rocky brand advert 

Ladbrokes has launched its latest TV advert, ‘Rocky’, reimagining one of Cinema’s most iconic moments.  Rocky is the second instalment of Ladbrokes’ brand-led advertising campaign, ‘We Play Together’, which launched last summer following the EURO 2020 championships. The campaign sees the heritage bookmaker continue to work with London creative agency Neverland which, having won the account in 2021, has been …

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