Features

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Jette Nygaard-Andersen: Gambling must learn to champion its customers

Jette Nygaard-Andersen has underlined that global gaming leadership must accept its remit in maintaining a sustainable industry as a “common-sense goal” as incumbents face a decade of new challenges. The Group CEO of Entain Plc provided the keynote speech, opening the SBC Barcelona Summit, as Entain was placed at the forefront of global news headlines following a $22 billion approach …

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Peter Ekmark: Each US state requires its own approach for cloud hosting

Entering the US market as a global cloud hosting provider is “no easy feat” according to Peter Ekmark, CEO of Internet Vikings, as he explained the reasons why each individual state presents its own set of unique challenges.  In a video interview, Ekmark began discussions by looking at the underlying reasons behind the increasing rates of cloud adoption – something …

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Rami Avital, Delasport: Scalability and personalisation are the key to success for developers

Scalability and delivering a ‘personal touch’ to your applications are among the key challenges for betting and gaming companies. But according to Rami Avital, VP of R&D at Delasport, developers must get these two components right if they want to remain competitive. In an interview with SBC, discussions began by looking at Avital’s previous experience in research and development, where …

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Gordon Moody: Using technology to grow the global conversation around problem gambling

Speaking to SBC News ahead of the SBC Summit Barcelona, where Gordon Moody will be exhibiting, Paul Dent, Gambling Therapy Manager walked us through the reasons behind the technical upgrades and how the use of translation software is helping to grow the global conversation around problem gambling. SBC: 50 Years of Gordon Moody (GM), congratulations! What have you been doing …

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Mikael Lijtenstein: Tapping into the UK’s rapidly evolving payments sector

Mikael Lijtenstein: Tapping into the UK’s rapidly evolving payments sector

Mikael Lijtenstein recently revealed that AstroPay would be strengthening its presence in Europe, with the UK highlighted as a key target market. Speaking to SBC News, the AstroPay CEO delves further into the reasons why the UK presents a “window of opportunity” for its products before addressing why technology and payments solutions must “keep up with ever-changing user preferences”. SBC: …

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William Lövqvist: Parlaybay is going beyond gamification for sports betting

William Lövqvist: Parlaybay is going beyond gamification for sports betting

ParlayBay will fill a gap in the market by going ‘beyond basic gamification’ and delivering a ‘game designed’ sports betting product, the company’s Commercial Manager William Lövqvist told SBC News. Ahead of SBC Summit Barcelona, Lövqvist (pictured, below) spoke with Rasmus Sojmark – CEO of SBC – about the brand’s launch, creating an engaging experience for players and how ParlayBay plans …

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Innovation vs Growth: Taking a data-driven approach to delivering new solutions

In the first part of a mini-series by Gaming Innovation Group (GiG), Director Of Sales And Business Development Martin Collins (pictured) discusses the fine line between driving growth and excessive innovation, and how GiG is taking an iterative, data-driven approach to allow its customers to become accustomed to new solutions. Innovation is vital to the success of any product lead …

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bwise Media: Brazil the priority but new opportunities emerge

Building on a strong footprint in Brazil remains a key priority for global marketing agency bwise Media, but it also has eyes firmly set on emerging and ‘freshly’ regulated gambling markets across the world. bwise Media delivers igaming advertisers with highly targeted inventory on the most relevant sports platforms and social channels, but also owns a collection of its own …

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