Tag Archives: Premier League

InCrowd’s John O’Connor: Learning from the success of our World Cup FTP game

O'Connor - InCrowd

Back in July, we sat down with John O’Connor, head of business development and sports betting at InCrowd, to chat about InCrowd’s partnership with Sky Sports to deliver a World Cup game that would raise anticipation levels ahead of the kick-off in Russia. After perhaps the most successful World Cup of all time in regard to global engagement and social …

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M88 on board with Leicester City as official betting partner

Copyright: moovstock / 123RF Stock Photo

Asian centric online betting and gambling site M88 has agreed a deal with English Premier League outfit Leicester City, that sees the firm become the club’s official betting partner. Under the terms of the deal the company is to leverage the 2015/16 Premiership champions global brand across its marketing activities, as M88, who offers sports betting, casino and slots based …

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Mansion extends strong Bournemouth partnership

With the Premier League making its much anticipated return last weekend, Mansion Group has announced that re-signing of its partnership with AFC Bournemouth in the pair’s fourth consecutive season working together. Since the Cherries’ debut season in one of the world’s most thrilling and viewed football leagues, the online gaming group have been proud to support the Bournemouth team. The …

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ICS gets PL ready by launching Alexa Skill for online bookmakers

ICS - Copyright: karneg / 123RF Stock Photo

Punters can now receive team-by-team news and audio blasts via Amazon’s personal assistant, after Independent Content Services (ICS) launched Amazon Alexa Skill in time for the new season. The new service delivers the latest team news, in-play match reports and sports bulletins plus a daily betting brief, all compiled and recorded by ICS’s large team of specialist sports broadcast reporters. …

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BetRegal diary: Tapping into the World Cup treasure chest to boost conversion

BetRegal

It was a case of ‘Vive La France’ almost four weeks ago as Mbappe, Pogba and co reigned supreme in Moscow, but how successful was the big event debut for BetRegal? Aly Lalani is back to review BetRegal’s World Cup performance, including competing for punters for whom brand connection means more than price value, and leveraging tournament acquisition to kick …

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BetVictor ushers in new season with “Best Bet Wins” promotion

In time for the forthcoming season, BetVictor has unveiled the launch of its new competition, “Best Bet Wins”. The promotion commences in time for the first round of Premier League games and it replaces “Golden Goal”, which the operator has been running for the last two seasons. Best Bet Wins works in the same way as the successful World Cup campaign, “The …

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FA reveals new carding system for managerial misconduct

The English Football Association has revealed that for the upcoming season, red and yellow cards will be handed to managers for touchline misconduct. The sanctions will be enforced in the FA Cup, Football League, EFL Cup, EFL Trophy and National League, however in the Premier League managers will receive a verbal caution if the officials deem they have behaved irresponsibly. …

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BetVictor unveils popular Premier League handicap markets

BetVictor has unveiled its ante post handicap markets for the upcoming Premier League season, with it offering 15/1 the field. Champions Manchester City are available on scratch, meaning Guardiola’s side must give their 19 rivals a point start in the market ranging from a 6 point handicap to Liverpool to a 46 point handicap to newly promoted and relegation favourites …

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10Bet becomes betting partner of West Bromwich Albion

Online sports betting operator 10Bet has joined forces with West Bromwich Albion, after being confirmed as the EFL (English Football League) Championship club’s official betting partner. As part of the new deal 10Bet’s new visual identity is to be prominently displayed across the West Midlands side’s kit throughout the 2018/19 season, taking pride of place on the back of the …

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Daniel Corcos – Why 10Bet is Backing Blackburn All the Way

10Bet, one of the world’s fastest growing online sports betting operators, has signed a major three-year partnership agreement with EFL Championship side Blackburn Rovers, becoming the club’s Official Principal Sponsor. 10Bet Marketing Director Daniel Corcos explains the thinking behind the deal. __________________________ 10Bet’s deal to become the Official Principal Sponsor of EFL Championship side Blackburn Rovers marks our first foray …

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