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22:21
BREAKING
Football
Time to read: 5 min
Filling the £80m Premier League sponsorship void - could it open the door for prediction markets?
April 9, 2026
Hill Dickinson Stadium, representing rumours of Everton and Fulham changing their front-of-shirt Premier League sponsors
BREAKING
Marketing
Time to read: 5 min
Everton & Fulham rumours shine light on UK’s shifting sponsorship dynamics
March 31, 2026
Manchester United, one of 116 clubs which will be overseen by the Independent Football Regulator
BREAKING
Comment
Time to read: 6 min
Football regulator may have to factor in betting deals whether gov’t likes it or not
March 23, 2026
Premier League ball, as Entain calls for Premier League ban on unlicensed gambling sponsorships
BREAKING
Football
Time to read: 4 min
Stella David: Premier League must adopt instant ban on unlicensed gambling
February 25, 2026
UK gov’t to crack down on Premier League offshore betting sponsors
BREAKING
Sportsbook
Time to read: 4 min
Patience running low for unlicensed gambling deals in the Premier League
February 23, 2026
Brighton & Hove Albion's Falmer Ground
BREAKING
Comment
Time to read: 8 min
Where do syndicates stand? Brighton, Tony Bloom, and betting on behalf of others
December 9, 2025
Former Everton FC player Neal Maupay wearing his Stake branded club shirt, a big example of betting football sponsorship in the UK
BREAKING
Europe
Time to read: 5 min
Andrew Rhodes, UKGC: football sponsorship fiasco isn’t clear cut
November 11, 2025
Liverpool FC fans celebrate 2025 victory in the Premier League - which bet365 has just published stats around
BREAKING
Comment
Time to read: 5 min
Premier League opening weekend ‘belonged to the punters’ says bet365
August 22, 2025
BoyleSports logo at West Ham
BREAKING
Europe
Time to read: 2 min
BoyleSports backs TNT Sports PL coverage in £100m UK expansion plan
August 15, 2025
lots of different sports
BREAKING
Europe
Time to read: 4 min
Betting firms broaden reach with diverse sports sponsorship deals
July 14, 2025
Premier League football in a net
BREAKING
Europe
Time to read: 5 min
Gambling ad ban rejected amid Lib Dem football reform push
July 9, 2025
A match ball used in a Premier League game, as bet on by bet365, BetMGM customers
BREAKING
Affiliate News
Time to read: 4 min
Bet365 leads Premier League trading but market newcomers make waves
June 18, 2025
Bet365’s Arsenal and Aston Villa payouts show value of ‘Super Sub’ products
BREAKING
Europe
Time to read: 3 min
Bet365’s Arsenal and Aston Villa payouts show value of ‘Super Sub’ products
April 25, 2025
Football Governance Bill passes Lords without betting sponsorship amendments
BREAKING
Europe
Time to read: 3 min
Football Governance Bill passes Lords without betting sponsorship amendments
March 19, 2025
BREAKING
Europe
Time to read: 2 min
Paddy Power and Betfred pay out early on Liverpool title win
February 25, 2025
Premier League sponsorships: Can 'provocative action’ be taken on responsible partnerships?
BREAKING
Europe
Time to read: 3 min
Stats Perform provides Premier League insights to Football DataCo
December 13, 2024
14:19
BREAKING
Europe
Time to read: 2 min
LiveScore calls for ‘Extra Added Time’ on mental health
November 25, 2024
BREAKING
Europe
Time to read: 3 min
Potential tension between PL and EFL over data revenue split
November 21, 2024
BREAKING
Europe
Time to read: 3 min
Ipswich Chair: “One of the things you won’t see on our shirt is a gaming sponsor”
October 21, 2024
BREAKING
Europe
Time to read: 2 min
Betway strikes Euro betting partnership with Chelsea FC
September 5, 2024
Genius Sports Premier League data
BREAKING
Europe
Time to read: 2 min
Dizplai and MailOnline launch Premier League quiz game
August 27, 2024
BREAKING
Europe
Time to read: 2 min
Liverpool links with Ladbrokes in community-focused sponsorship
August 23, 2024
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Featured News
Various sports, representing SBC News' Sponsor Spotlight
BREAKING
Featured News
Time to read: min
Sponsor Spotlight: Stake, NFL, and the Premier League
August 21, 2026
02:16
BREAKING
Marketing
Time to read: min
Betway launches ‘Clubhouse’ as global sports activation for all markets 
August 20, 2026
Bulgaria sets self-exclusion timer to a minimum of one year
BREAKING
Interviews
Time to read: min
BOS calls for hard reset on Swedish gambling and regulation
August 19, 2026
Photograph of a prison, symbolising Brazil politicians' push to make gambling illegal
02:01
BREAKING
South America
Time to read: min
Brazil Bets Law on death row in Election run-up
August 19, 2026