Jessie Sale

Betway enters motorsport market with Stock Car Pro Series Brazil

SBC News Betway enters motorsport market with Stock Car Pro Series Brazil

Betway has been named an exclusive partner of the Stock Car Pro Series Brazil – the country’s touring car auto racing series – marking its first motorsports sponsorship. The collaboration looks to give the gambling firm branding and television exposure through the year, whilst producing content that will be shared across the partners’ social media channels on each race day. …

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Stake.com strenghtens Octagon standing in taking UFC deal to Brazil

SBC News Stake.com strenghtens Octagon standing in taking UFC deal to Brazil

Stake.com has expanded its role as an official betting partner of the Ultimate Fighting Championship (UFC) to now include Brazil. The collaboration was first announced in 2021, which witnessed Stake.com solidify its standing in the Octagon by becoming UFC’s partner in both Latin America and Asia. “We’re more than pleased to renew our partnership with UFC for 2022, after a …

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Betway builds on esports presence via BLAST Premier extension

SBC News Betway builds on esports presence via BLAST Premier extension

Betway has renewed its partnership with CSGO esports series BLAST Premier until the end of the 2023 season to continue to collaborate on a range of activations. The extension of the deal means that Betway’s branding will appear across all seven BLAST Premier events taking place in 2022, whilst the gambling firm will also own the ‘Power Picks Prediction’ segment …

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Fortuna takes home top honours at Poland’s Annual Bookmakers’ Awards

SBC News Fortuna takes home top honours at Poland’s Annual Bookmakers' Awards

Fortuna Entertainment has been crowned Polish Bookmaker of the Year for 2021, chosen by the expert panel of Polish sports betting community LegalniBukmacherzy.pl.  The gala event organised by iGamingNuts and held for a fourth time in Warsaw, was hosted by sports journalist, Jerzy Mielewski, with representatives of nominated bookmakers and Polish sports figures.  The ceremony saw Fortuna named as Bookmaker …

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Sportsbet.io ‘brings alive sporting legends’ with 2mee messaging

SBC News Sportsbet.io ‘brings alive sporting legends’ with 2mee messaging

Crypto sports betting brand Sportsbet.io has introduced direct human messaging to its platform in a partnership with 2mee, aiming to ‘bring sports personalities to life’. The firm has revealed some of the incorporated names as Aussie cricketer, Brett Lee and Brazilian World Cup winner, Denilson de Oliveira.  Joe McCallum, Head of Sportsbook at Sportsbet.io, commented: “Thanks to 2mee, we can …

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SIS provides live racing content to Argentina in Codere extension deal

SBC News SIS provides live racing content to Argentina in Codere extension deal

Sports Information Services (SIS), has extended its partnership with Codere to distribute its 24/7 Live Racing Channels to the operator’s Argentine customer base. The multi-channel betting supplier’s existing deal with Codere has provided its racing content to the online operations in Spain and Mexico. Codere’s Argentine online customers will now also have access to SIS’s UK and Irish horse racing, …

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Betway broadens brand visibility with five top-flight Chilean clubs

SBC News Betway broadens brand visibility with five top-flight Chilean clubs

Betway has become the official premium partner of five football clubs in the Chilean First Division – a first in the country for the Super Group-owned brand. In a deal brokered by 1190 Sports, the teams in collaboration with the betting firm include; Union La Calera, Coquimbo Unido, Everton, Audax Italiano and Deportivo Ñublense. In looking to build on wider …

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2022 Winter Olympics: The ‘hugely exciting’ opportunities in niche betting markets

SBC News 2022 Winter Olympics: The ‘hugely exciting’ opportunities in niche betting markets

As the Beijing 2022 Winter Olympics gets well underway, gambling opportunities are beginning to emerge with plenty of moments to place a wager on either a specific event, or an outright bet on the medal market. Events like this year’s competition, which officially began on 4 February, always herald a wave of new gambling opportunities, with bettors eager to place …

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Betway ‘unboxes talents in women’s football’ with Ghana Football Association

SBC News Betway ‘unboxes talents in women’s football’ with Ghana Football Association

Betway has announced a deal with the Ghana Football Association (GFA) as the gambing firm becomes the development partner of the Ghana Women’s Premier League. The collaboration sees Betway focus on supporting Ghanaian teams and helping expand the league, whilst key benefits include a season-long mentorship programme with local and international resources for officials of the clubs under the auspices …

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Sportradar Integrity Services monitors betting-related corruption with Athletes Unlimited

SBC News Sportradar Integrity Services monitors betting-related corruption with Athletes Unlimited

Sportradar Integrity Services has revealed a multi-year integrity services agreement with Athletes Unlimited to protect its competitions from match-fixing and betting-related corruption. As a supplier of sports integrity solutions and a division of Sportradar, Sportradar Integrity Services stated that the partnership was secured as part of a ‘competitive selection process’, which expands the group’s position in North American sports. Jill …

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