Stats Perform has expanded its official media data partnership with Football DataCo (FDC). The deal now sees its Opta sports data brand become the official insights provider for FDC competitions, including the Premier League, Sky Bet Championship, League One and League Two and Scottish Professional Football League and Scottish Women’s Premier League. Alex Rice, Chief Commercial Officer of Stats Perform, …
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A-Leagues to utilise Stats Perform’s ‘storytelling tools’
The A-Leagues has extended its official media data partnership with Stats Perform. The top division of football in Australia and New Zealand will now gain the new Opta Search and Opta Stream to unlock new sponsor inventory and deepen engagement for fans of its flagship men’s and women’s competitions. “We’re pleased to meet A-Leagues’ requirements for detailed, trusted, reliable data …
Read More »Stats Perform unveils AI-powered, immersive features for Bet LiveStreams
Since pioneering live video streaming for sports betting almost 20 years ago, Stats Perform has strived to continue leading the space in both rights and product innovation, ensuring video experiences are tailored for more trusted and entertaining betting, across the world’s biggest betting sports. At the SBC Summit in Lisbon, the company be presenting their latest cutting-edge range of new …
Read More »Betfred welcomes Nick Cockerill as new Product Officer
Stats Perform’s former VP of Product, Nick Cockerill, has been appointed as the new Chief Product Officer at Betfred. In his new role, Cockerill will enhance the bookmaker’s online business and aid the brand’s transformation towards a technology-first organisation. Joanne Whittaker, Betfred’s CEO, said: “Nick joins with a wealth of experience and has an excellent track record in the sector. …
Read More »Stats Perform to live stream EFL content to betting operators
Stats Perform has partnered with the English Football League (EFL) to live-stream video content to sports betting operators. The multi-year deal gives the sports AI company the exclusive right to distribute live audiovisual streams of select EFL matches to operators globally, excluding the UK and US. Andrew Ashenden, Chief Betting Officer at Stats Perform, said: “We are thrilled to add …
Read More »StatsPerform unlocks audience targeting boost with OptaAI Studio
StatsPerform has launched its new OptaAI Studio offering for media channels and sportsbooks looking to expand their reach through data-driven storytelling. The latest solution is powered by AI and the Opta sports data engine that unlocks the sharing of engaging insights into thousands of games, teams and players. OptaAI Studio includes Opta Search, which provides statistical research that can quickly …
Read More »Novibet showcases Opta Stats for football audiences
Novibet will engage its football audiences with new stats and immersive data features powered by Stats Perform’s Opta data and OptaAI subsidiaries. The pan-European sportsbook becomes the first Stats Perform customer to feature a dedicated ‘Opta Stats’ section on its website and app, showcasing advanced OptaAI metrics tracking match developments. Data indexes multiple new “Opta Points” on betting markets to …
Read More »Opta Points: major new stats category to transform sports betting entertainment at the Euros and beyond
We see a range of new products and experiences launched for bettors every time major football tournaments come around. In the last few years, it seems most of them have been built around Stats Perform’s Opta data feeds. According to Stats Perform’s VP of Betting Product Nick Cockerill, Euro 2024 and Copa América are set to be no different. As …
Read More »SBC Innovation Report: Football stats bets and player props – trends and new experiences
In 2021, SBC News put new football stats betting markets and experiences built on Stats Perform’s Opta data from Entain, BoyleSports and Sky Bet under the microscope. We looked at the factors behind their popularity with bettors and discussed what might come next. Three years on, it felt time to see what football stats betting experiences the industry has created …
Read More »Stats Perform reunites with ICC in data & live streaming deal
Stats Perform has secured the rights to exclusively collect and distribute official data and live streams for the International Cricket Council (ICC) to licensed betting operators globally. Starting from the ongoing ICC Men’s T20 World Cup 2024, the new deal sees the sports AI company once again serve as the exclusive global distributor of official data and live video streams …
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