Tag Archives: Asia

JBO scores Bologna FC sponsorship agreement

SBC News JBO scores Bologna FC sponsorship agreement

JBO has boosted its European presence after signing a new sponsorship agreement with Serie A club Bologna FC, which will see the operator named as the club’s regional betting partner for Asia.  The operator’s portfolio already includes already includes title sponsorship of the Dota 2 esports property, the JBO Asian Masters League, with this latest acquisition of Bologna allowing JBO to acquire a …

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International drive sees Digitain open UK regional office

SBC News International drive sees Digitain open UK regional office

Bolstering its commercial capacity, industry omnichannel systems provider Digitain has confirmed the opening of a new UK regional office in Sheffield.   Recently appointed Head of International Business Development Simon Westbury will head up the Sheffield hub, which will provide ‘localised client-facing and account-management services’ supporting Digitain’s international growth plans. In its update, Digitain confirms that it has begun to …

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Betinvest: Tailoring the iFrame solution for Asian operators

iFrame

Betinvest has taken a leap into the world of esports through its industry-first customisable iFrame solution. Vitalii Humeniuk, the firm’s esports development manager, and Valentyn Kyrylenko, VP of Business Development, spoke to SBC News about the development of its solution and why it is such a good fit for Asian market operators. SBC: Hi Valentyn, can you outline the key …

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BK8.com announces John Terry as first Asia ambassador

SBC News BK8.com announces John Terry as first Asia ambassador

Former Chelsea and England football captain, John Terry has been named to be the first ambassador of Asian market focused online gaming and betting brand BK8.com. The agreement permits BK8.com exclusive marketing rights to John Terry as Brand Ambassador, which will be across BK8’s marketing campaigns and advertising platforms throughout Asia. Lawrance Wayneson, General Manager of BK8.com, said: “We are …

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Asia point of difference for Dafabet through Scout DFS deal

Dafabet

Online gaming operator Dafabet has targeted growth across multiple product verticals after securing access to the Scout Gaming fantasy sports and pool betting platform. Scout Gaming believes that the deal, expected to launch during the first half of 2019, is ”the first time a major Asian facing operator has launched daily fantasy sports in the region”. It is just another …

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Napoli seals first regional betting partnership with Nextbet

Napoli

Asia-focused online betting brand Nextbet has become the first official regional partner for Italian football giant SSC Napoli – Serie A runners up to Juventus in three of the last six seasons. The agreement, facilitated by marketing consultancy SEM, will see Nextbet promote its brand and services in Asia through SSC Napoli’s image and identity, all developed through multiple strategic …

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Winning Post – The complexities of the Asian market

SBC News Winning Post - The complexities of the Asian market

Regulus Partners, the strategic consultancy focused on international gambling and related industries, takes a look at some key developments for the gambling industry in its ‘Winning Post’ column. Asia: growth and regulatory enforcement – yin and yang The Asian gambling environment is typically poorly understood by most Western stakeholders, yet its importance is growing, both directly and indirectly. This week …

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M88 on board with Leicester City as official betting partner

Copyright: moovstock / 123RF Stock Photo

Asian centric online betting and gambling site M88 has agreed a deal with English Premier League outfit Leicester City, that sees the firm become the club’s official betting partner. Under the terms of the deal the company is to leverage the 2015/16 Premiership champions global brand across its marketing activities, as M88, who offers sports betting, casino and slots based …

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Sportradar expands Asia HQ in Singapore

SBC News Sportradar expands Asia HQ in Singapore

Multinational sports data and media rights firm Sportradar has moved to expand its Asian operations, opening a new 2,800-sqft office in the heart of Singapore. The Singapore office will support a number of new Asian partnerships secured by the technology group in 2017 and 2018, which include: the Asian Football Confederation (AFC), the Philippines Basketball League (PBA), Liga Indonesia, the …

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