Sport

BoyleSports has announced a sponsorship agreement for the Summer Festival of Racing at Down Royal Racecourse in a three-year deal. The Irish bookmaker will gain exclusive naming rights to two celebrated races at the Summer Festival, as well as title sponsorship and branding of the full race card at the Down Royal Race Evening on 2 June. Sharon McHugh, Head …

OpenBet has reported ‘record-breaking’ results for the Grand National at the weekend, with 48 million bets processed during the three days festival. While Derek Fox steered 8-1 favourite Corach Rambler to victory making him a two-time Grand National winner, the sportsbook provider took in an 8% increase of bets placed in comparison to 2022.  Jordan Levin, CEO at OpenBet, said: …

After last week’s announcement that Premier League football clubs are to remove gambling brands from the front of their matchday shirts, reports suggest that there are “no plans” for Scotland to follow its English counterpart. The ban will come into place from the start of the 2026/27 season for the English top-flight, but BBC Scotland has learnt that the Scottish …

Blaze has been named the latest sponsor of Campeonato Brasileiro Série A side Santos FC in a two-year deal. The online sports betting company’s branding is set to appear on both the men’s and women’s first team kits. Nick van Gorsel, Co-Founder of Blaze, stated: “We couldn’t be more excited to join Brazil’s most legendary football team and be its …

The Premier League announced yesterday that its clubs had voted almost unanimously in favour of phasing out betting sponsorships, and so SBC News reached out to bookmakers with top-flight partners to gain an industry perspective. Replying to our queries, Bill Mummery, CEO of Celton Manx Limited – parent company SBOTOP, the front-of-shirt sponsor of Leeds United – observed that the ‘voluntary …

Lithuania-based gambling firm Tonybet has signed a sponsorship agreement with the Canadian Premier League (CPL). The multi-year collaboration will see the operator become the CPL’s official sports betting and online casino partner.  Tonybet will also become the presenting partner of the CPL’s Match of the Week broadcast that will run on OneSoccer – the league’s official broadcast media partner.  Alex …

The Grand National – undeniably the biggest betting event of the year for UK and Irish bettors, captivating the interest of both seasoned and casual punters alike, and of course of major significance to the bookmakers. Following hot on the heels of the mixed-results Cheltenham Festival, which saw a combo of bookie-friendly results but also big customer wins, the 2023 …

As the racing industry gets set for The Randox Grand National tomorrow, the Aintree event will be available to watch on a global scale. In working with The Jockey Club, Racecourse Media Group (RMG) and HBA Media have secured 30 broadcasters, including Sport 24, which will broadcast the race on 27 airlines and cruise lines. In the UK, the Randox …

PA Betting Services (PABS) has announced that it has enhanced its partnership with betting exchange platform Smarkets. The new multi-year deal will see the sports betting data supplier continue to deliver UK, Irish, and selected international horse racing content, as well as UK greyhound racing, to Smarkets and its sportsbook, SBK. Niamh Richardson, Account Director at PA Betting Services, said: …

Over 40 MPs from across the political spectrum have joined forces to support various charities through the Betting and Gaming Council’s (BGC) annual ‘Grand National Charity Bet’ campaign.  Each MP will have a £50 stake to bet on a horse in the renowned Grand National, with all winnings will be donated to a charity of their choice, ensuring a positive …