SBC News Voice of the Sports Betting Industry
Betfred has linked with Doncaster Racecourse and Arena Racing Company (ARC) to form a multi-year collaboration for the St Leger Festival.
The event includes the ‘world’s oldest classic’ the Betfred St Leger Stakes, and takes place from 14-17 September.
As title sponsor, the bookmaker will support a number of the key races across the meeting such as the Betfred May Hill Stakes, Doncaster Cup, Champagne Stakes and Park Stakes.
The race is significant because it represents the final leg in the Triple Crown, of the QIPCO 2,000 Guineas at Newmarket and the Betfred Derby at Epsom Downs.
Fred Done, Betfred Founder and Chairman, stated: “To have the Betfred name attached to the St Leger Festival is not just a sponsorship but a privilege.
“I am proud to be associated with the world’s oldest classic which is obviously synonymous with great horses like Triple Crown winner Nijinsky, Dunfermline for the Queen and Oh So Sharp for Sir Henry Cecil.”
The operator has been a long-term supporter of British racing, including recently announcing the Betfred Derby and Oaks at Epsom and becoming the official betting partner of Ascot Racecourse.
“We are absolutely delighted to welcome Betfred as the headline sponsors of the St Leger Festival and of the Betfred St Leger itself,” added Arena Racing Company Chief Executive, Martin Cruddace.
“Fred Done and his team have long been keen supporters of British racing, and the inclusion of this historic race meeting into their sponsorship portfolio is another indication of their commitment to the sport.
“The whole sport is extremely fortunate to benefit from working in partnership with Fred and his team and we very much look forward to a fantastic Betfred St Leger Festival in September.”
Across the Arena Racing Company group specifically, Betfred has previously sponsored races such as the Midlands Grand National at Uttoxeter and the Lingfield Oaks and Derby Trials, as well as a number of races at Doncaster, including the November Handicap.
