Tag Archives: sis

How Esports Designed For Betting Can Drive Superior Margins

SBC News How Esports Designed For Betting Can Drive Superior Margins

Esports is one of the fastest growing betting verticals, and according to a recent report from Valuates Reports, the global esports betting market is projected to reach $1.8bn by 2026, up from $692m in 2019. However, despite the significant growth in the value of the esports betting market, margins remains a key challenge for many betting operators.  To delve deeper …

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HUDstats and SIS agree multi-year esports betting data partnership

SBC News HUDstats and SIS agree multi-year esports betting data partnership

Esports data analytics firm HUDstats has partnered with Sports Information Services (SIS) the multi-channel supplier of 24/7 live betting services, to deliver “actionable, real-time data for esports betting purposes”.  Under the terms of the collaboration, HUDstats will use its proprietary Advanced Video Analysis (AVA) technology to collect, standardise and distribute accurate esports data from SIS’ e-basketball and e-soccer streams for …

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Winning Post: Can ARC break the tyranny of Studflation…

SBC News Winning Post: Can ARC break the tyranny of Studflation...

Regulus Partners begins its week of industry observations by analysing Arena Racing Company’s (ARC) decision to overhaul its prize-pool structure and points system of its UK racing fixtures. Should ARC’s strategy be executed correctly, the changes adopted may prove to be beneficial for all UK racing stakeholders battling the heritage sport’s visible declines… Arena Racing Company (ARC) has announced some …

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SIS announces senior internal promotions to accelerate product portfolio  

SBC News SIS announces senior internal promotions to accelerate product portfolio  

Sports Information Services (SIS) has reorganised its senior management team, as part of its ongoing diversification and international growth strategy.   The supplier of 24/7 live betting services has confirmed the promotion of Head of Trading, Adam Conway, to the newly formed role of Head of Competitive Gaming. A 20-year trading specialist, Conway will be charged with overseeing the full operation …

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Thousand Lives to rebrand as Jotun.gg following Oddin.gg takeover

SBC News Thousand Lives to rebrand as Jotun.gg following Oddin.gg takeover

Oddin.gg has moved to bolster its range of services for its clients, acquiring marketing agency Thousand Lives. Thousand Lives specialises in esports wagering, and Oddin.gg has identified the merger as another step towards ‘providing the whole spectrum of esports services’ to its clients.  The acquisition will see the esports betting solutions provider absorb Thousand Lives’ esports division and rebrand it …

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bet365 adds greyhound racing to portfolio following significant sponsorship deal

bet365 has shown its commitment to UK greyhound racing after agreeing a “significant sponsorship deal” aimed at supporting and promoting the sport.

bet365 has shown its commitment to UK greyhound racing after agreeing a “significant sponsorship deal” aimed at supporting and promoting the sport. The sponsorship, which is a ‘first’ for bet365 in the sport, will cover four major Category competitions. The coverage will also feature on SIS and direct to the home audience through Racing Post Greyhound TV (RPGTV). A spokesperson …

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SIS launches 24/7 CS:GO content following Oddin.gg deal

SIS launches 24/7 CS:GO content following Oddin.gg deal

SIS will expand the capabilities of its Competitive Gaming esports betting product after agreeing a new partnership with Oddin.gg. Oddin.gg will supply its odds and trading support, which includes an end-to-end package of live streamed videos, commentary, on-screen graphics with betting triggers and data. This extended product range will be used to support the “major launch of round-the-clock Counter Strike …

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SIS to showcase next generation of trading innovations for horseracing

SBC News SIS to showcase next generation of trading innovations for horseracing

SBC Webinars will showcase Sports Information Services  (SIS), a leading supplier of 24/7 betting services to the global betting and gaming industry, and partner RACELAB, an innovative racing technology provider, share insights on the next-generation racing trading innovations. The 45-minute long live webinar will feature expert insight from SIS Head of Trading Adam Conway, and Shane Clarke, Founder & Executive Director …

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Jessica Mills, SIS: Understanding the numbers betting player community

SBC News Jessica Mills, SIS: Understanding the numbers betting player community

Jessica Mills, Head of Product Proposition at SIS, highlights how a close-knit audience of numbers betting fans is fuelling engagement across social media channels and revitalising the heritage 49’s live numbers game for betting clients…  Social interaction amongst bettors is a key driver of engagement, and the numbers betting environment has this in abundance. The online slots sector takes credit …

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Racing Post Greyhound Bet upgrades portfolio with SIS footage

SBC News Racing Post Greyhound Bet upgrades portfolio with SIS footage

The Racing Post Greyhound Bet website has expanded its race offering after confirming that all UK races broadcast on the SIS platform will be available to view via an expanded archive. The archive had previously been limited to races broadcast on RPGTV. However, following a series of upgrades, the archive will now feature the full SIS inventory from the past …

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