Speaking to SBC, Better Collective CEO and Co-Founder Jesper Søgaard looks back at an eventful 2021 that transformed the Stockholm-listed firm’s global outlook by diversifying its business units beyond affiliate publishing… Overall, I think 2021 was a great year in spite of the fact that most of the world was still affected by the impact of COVID-19. However, the pandemic …
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Betsson Group, bet365, Evolution, Betradar and GoldenRace were among the 34 companies to celebrate victories at last night’s SBC Awards 2021 ceremony at Evolution London. Hosted by Kirsty Gallacher and World Cup winner Marcel Desailly, the eighth edition of the SBC awards brought together an audience of betting and gaming industry professionals to recognise the achievements of the top-performing operators, …
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For November’s Better Collective Spotlight, we delve into the world of social responsibility and some of the initiatives that the Danish sports media publisher has introduced to tackle problem gambling behaviour. Following on from Safer Gambling Week (SGW), which took place from 1 – 7 November, Esben Skou Vinther, Senior Director for Group Strategy & Execution, told SBC News that …
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Better Collective has launched its Gamalyze responsible gambling product across its primary sports betting media brands, coinciding with Safer Gambling Week 2021. Produced by Mindway AI – acquired by Better Collective earlier this year – the product functions as a self-assessment tool in the form of a virtual card game, and is offered to online gamblers where the player tries …
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As the Dutch market opens up from today, Mindway AI will support its customers across the Netherlands by rolling out its responsible gambling solutions. Mindway AI, which was acquired by Better Collective earlier this year, will support operators across the Dutch market by supplying its GameScanner solution to help “identify at-risk and problem gamblers early and accurately”. In addition, customers …
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As Better Collective continues to enhance its focus on responsible gambling, Mindway AI and its Gamalyze tool is playing a key role in delivering an early risk assessment for players. That’s according to Rasmus Kjaergaard, CEO of Mindway AI. As part of this month’s Better Collective Spotlight, Kjaergaard spoke with SBC News about Mindway AI’s Gamalyze tool and the ways …
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Better Collective said that it has executed peak H1 trading, driven by record US results combined with a breakthrough period for its media partnerships. Publishing its 2021 interim results (period ending 30 June), Better Collective registered record Q2 revenues of €40 million, up 162% on corresponding Q2 2020 results of €15.2 million. Period growth was maintained by Better Collective’s publishing …
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‘Record’ acquisitions and US regulatory developments have allowed Better Collective to get off to a ‘strong and exhilarating start’ for 2021 as the sports betting media group recorded organic revenue growth of 19% in Q1. Publishing its financial results for the three months ending 31 March, Better Collective noted that revenues for Q1 grew by 86% to €38.8 million, up …
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Better Collective has strengthened its position in the Swedish market via an acquisition of online sports betting media platform Rekatochklart.com. Agreed at a paying price of €3.8 million and paid in cash, the transaction has enabled Bettor Collective to consolidate the acquired asset into its group accounts, and was completed as an asset purchase from Win & Fun Media Ltd. …
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Better Collective has reaffirmed its commitment to developing Mindway AI as the technology to deliver the group’s sustainable objectives in a new era for igaming and sports betting media. Operating as global gaming’s biggest media publisher, Better Collective underlined the importance of building up its safer gambling and risk detection capabilities – as confirmed in its 2020 ‘Better for Bettors’ …
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