Tag Archives: mark stebbings

Betfred hires Bryan Bennett as US operations lead

Betfred has advanced its US market ambitions by appointing Bryan Bennett as the bookmaker’s first US Chief Operations Officer (COO). Bennett, a seasoned executive in US gaming, sports and digital enterprise strategies, confirmed via LinkedIn that he had joined the UK betting outfit, leading its initial US market drive. Bennett is the former VP of Marketing for RocketPlay a developer of …

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Betfred makes US move with OPTIMA and SCCG Management

OPTIMA

Betfred will be debuting the suite of managed sports betting and trading products from OPTIMA at this week’s Betting on Sports America conference. The world’s largest privately owned retail bookmaker is ready to make its move in the post-PASPA US market in partnership with both OPTIMA and SCCG Management. The full suite of managed products as part of OPTIMAMGS™ includes …

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OPTIMA to support Betfred’s Spanish market launch

Bede - Copyright: mironovak / 123RF Stock Photo

OPTIMA has increased an existing partnership with the Betfred Group to provide the operator with its Omnichannel Player Account Management and Sports Betting system (OPTIMAMGS™) to enter the competitive Spanish market. Betfred Managing Director Mark Stebbings said that OPTIMA was the “natural choice” for Betfred to expand into the Spanish market. He explained: “We have partnered with Jacob Lopez and …

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Bookmakers could be set for substantial FOBT payout

Fixed Odds Betting Terminals (FOBTs) have returned to the news once again, after a first-tier tribunal found in the favour of bookmakers, which could potentially see them rake in a billion pounds in paid VAT from 2005 to 2013. The original decision by the tribunal deemed that Category B2 games should have been VAT exempt from 2005 to 2013, after …

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Betfred calls for Playtech BGT terminal expansion

Betfred is set to expand its in-store engagement capacity, commissioning Playtech BGT Sports to install a further 250 widescreen terminals across its UK estates. The expanded agreement sees Playtech BGT service more than 3,000 terminals across Betfred’s 1,700 retail betting shops. In its market update, Betfred retail management stated that further Playtech BGT terminal provisions were needed to satisfy the …

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Playtech BGT Sports’ BetTracker goes live on Google Play

Playtech BGT Sports’ (PBS) Bet Tracker is now available to both iPhone and Android users on the Google Play store for the first time. Betfred’s branded version of the app was the first to go live, with bespoke versions for other operators, including Boylesports, Sean Graham, Joe Jennings and Jenningsbet, following soon after. John Pettit, Managing Director for UK, Ireland, …

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Betfred signs deal to rollout award winning OPTIMA platform

Betfred

Sports betting and gaming solutions provider OPTIMA has capped a pre-Christmas double by signing a deal to supply the Betfred Group with its Multi-Channel Gaming Suite platform. The multi-year deal, which extends to the ongoing development and support for Betfred’s online, retail and call center businesses, will see the rollout of the OPTIMAMGS™ platform and Serverless v2 retail product for …

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Betfred expands its Playtech SSBT inventory

Playtech BGT Sports (PBS) has agreed a second deal this year to install an additional fleet of self service betting terminals (SSBT) across Betfred’s 1,700 strong retail estate. The provider of omni-channel sports betting solutions, is to supply a number of its state of the art widescreen terminals to the operator’s best performing shops. John Pettit, Managing Director for the …

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Betfred expands retail SSBT integration with Playtech BGT

Issuing a market update, Playtech BGT Sports (PBS) has today informed that it will expand its Self Service Betting Terminals (SSBTs) agreement across UK independent bookmaker Betfred’s entire retail betting shop portfolio. The partnership expansion will see PBS supply a further 570 terminals to Betfred’s estate inventory, which will see it service a total of 2,800 SSBTs across 1,700 betting …

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Betfred brings Sky Sports to its UK high-street shops

Betfred has agreed a multi-year deal with Sky to show Sky Sports in all of its 1,360 UK high-street shops. The complete portfolio of seven Sky Sports channels, including Sky Sports News HQ and Eurosport, has been available to customers in Betfred shops since 1 July. Mark Stebbings, Managing Director of Betfred Retail, said: “Exciting live sport and a great …

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