Tag Archives: mark stebbings

Betfred renews legacy VS partnership with Inspired Entertainment

SBC News Betfred renews legacy VS partnership with Inspired Entertainment

Betfred has announced that it will continue to work with Inspired Entertainment as its principal supplier of virtual sports (VS) games/content for its retail unit. The Manchester-based betting group announced that it has renewed terms with Inspired that has supplied its full range of VS games to Betfred’s 1,400 UK betting shops for the past 15-years. Inspired’s Virtual Sports have …

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Betfred extends Playtech SSBT partnership

SBC News Betfred extends Playtech SSBT partnership

Omni-channel sports betting solutions provider Playtech BGT Sports (PBS) has agreed to continue supplying its self-service betting terminals (SSBTs) to Betfred after the duo extended their long-term partnership. The contract, which now runs until the end of December 2021, will continue to cover the operator’s high street shops throughout the UK. Mark Stebbings, Group Chief Operating Officer at Betfred Group …

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Betfred hires Bryan Bennett as US operations lead

SBC News Betfred hires Bryan Bennett as US operations lead

Betfred has advanced its US market ambitions by appointing Bryan Bennett as the bookmaker’s first US Chief Operations Officer (COO). Bennett, a seasoned executive in US gaming, sports and digital enterprise strategies, confirmed via LinkedIn that he had joined the UK betting outfit, leading its initial US market drive. Bennett is the former VP of Marketing for RocketPlay a developer of …

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Betfred makes US move with OPTIMA and SCCG Management

OPTIMA

Betfred will be debuting the suite of managed sports betting and trading products from OPTIMA at this week’s Betting on Sports America conference. The world’s largest privately owned retail bookmaker is ready to make its move in the post-PASPA US market in partnership with both OPTIMA and SCCG Management. The full suite of managed products as part of OPTIMAMGS™ includes …

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OPTIMA to support Betfred’s Spanish market launch

Mondobets - Copyright: mironovak / 123RF Stock Photo

OPTIMA has increased an existing partnership with the Betfred Group to provide the operator with its Omnichannel Player Account Management and Sports Betting system (OPTIMAMGS™) to enter the competitive Spanish market. Betfred Managing Director Mark Stebbings said that OPTIMA was the “natural choice” for Betfred to expand into the Spanish market. He explained: “We have partnered with Jacob Lopez and …

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Betfred calls for Playtech BGT terminal expansion

SBC News Betfred calls for Playtech BGT terminal expansion

Betfred is set to expand its in-store engagement capacity, commissioning Playtech BGT Sports to install a further 250 widescreen terminals across its UK estates. The expanded agreement sees Playtech BGT service more than 3,000 terminals across Betfred’s 1,700 retail betting shops. In its market update, Betfred retail management stated that further Playtech BGT terminal provisions were needed to satisfy the …

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Playtech BGT Sports’ BetTracker goes live on Google Play

SBC News Playtech BGT Sports’ BetTracker goes live on Google Play

Playtech BGT Sports’ (PBS) Bet Tracker is now available to both iPhone and Android users on the Google Play store for the first time. Betfred’s branded version of the app was the first to go live, with bespoke versions for other operators, including Boylesports, Sean Graham, Joe Jennings and Jenningsbet, following soon after. John Pettit, Managing Director for UK, Ireland, …

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Betfred signs deal to rollout award winning OPTIMA platform

Betfred

Sports betting and gaming solutions provider OPTIMA has capped a pre-Christmas double by signing a deal to supply the Betfred Group with its Multi-Channel Gaming Suite platform. The multi-year deal, which extends to the ongoing development and support for Betfred’s online, retail and call center businesses, will see the rollout of the OPTIMAMGS™ platform and Serverless v2 retail product for …

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Betfred expands its Playtech SSBT inventory

SBC News Betfred expands its Playtech SSBT inventory

Playtech BGT Sports (PBS) has agreed a second deal this year to install an additional fleet of self service betting terminals (SSBT) across Betfred’s 1,700 strong retail estate. The provider of omni-channel sports betting solutions, is to supply a number of its state of the art widescreen terminals to the operator’s best performing shops. John Pettit, Managing Director for the …

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