Oddschecker, a sport’s betting affiliate and media portal, has revealed that mobile traffic has steadily increased over the last three years in regards to Premier League pageviews. The site, which also provides information about bets as well as an odds comparison service, accounted that 32.5% of all total pageviews during the 2016/17 Premier League campaign were as a result of …
Read More »
Private bookmaker Fitzdares has announced an ‘industry-first’ after launching a ‘built-in live chat function’ to support its mobile betting app. The premium bookmaker details ‘a game-changing service’ for its members, delivering a centralised hub to check prices, place bets or even ask for an opinion/advice from the Fitzdares trading team all from within the app. The launch of the live chat …
Read More »
The Racing Post has announced that it will integrate bet365 wagering markets across its free iOS mobile app and mobile website. The integration will allow readers to place bets on horseracing and greyhounds with bet365 without leaving the Racing Post app. bet365 becomes the latest bookmaker to integrate into Racing Post mobile inventory, joining William Hill, Ladbrokes, Coral and Paddy Power. Racing Post details the …
Read More »
New industry incumbent BetWarrior has teamed up with Danish digital product studio Shape (Shape.dk) to launch its fully native, mobile-first gaming platform, meeting Apple’s strict new guidelines for indexing on its App Store. BetWarrior details that its mobile platform has been launched for LATAM markets, as the business seeks regional operator partnerships. Working with development studio Shape, BetWarrior details that …
Read More »
New industry incumbent Carousel Group has confirmed it will support its European sportsbook properties of SportsBetting.com and RaceBook.com, with Wiraya mobile customer activation tools. Issuing a market update, Carousel informs that it will utilise Wiraya mobile engagement capacities, to enhance its customer activation strategy across its verticals. Wiraya solutions allow for optimised personalised messages to be sent to SportsBetting.com and …
Read More »
New betting software development studio Mercurius seeks to empower the next generation of Betfair traders with sophisticated artificial intelligence tools. This week, Mercurius announced the launch of its ‘Tradr’ application on the ‘Betfair App Directory’, which will offer exchange customers access to automated trading strategies at the press of one click. Based in Milan, Mercurius is founded by the enterprise team of Fabrizio …
Read More »
Leading sports forecasting and modelling specialist Accuscore will launch its new mobile app at the 2019 ‘Betting on Football Conference’ (19-22 March, Stamford Bridge – London), seeking to deliver the most acute betting predictions to all sports audiences. In its product breakdown, Accuscore details that it app will feature all relevant user betting engagements and market information including – game …
Read More »
Leading Polish market bookmaker STS has moved to expand its mobile engagement capacities utilising Wiraya as customer activation software provider. The partnership will see Wiraya deploy its mobile customer tracking solutions, helping STS marketing and retention teams better convert perspective players. Wiraya solutions allow for optimised personalised messages to be sent to STS customers across multiple mobile devices. Furthermore, STS …
Read More »
Global payments and e-merchant services provider Paysafe Group has stated its corporate intent to lead transactional services within the liberalised US sports betting market in 2019 and beyond. Yesterday at the ICE London 2019 conference, Paysafe leadership announced the launch of its industry-specific ‘single point API’, which will deliver a unified payment platform/solution for all igaming/betting incumbents. Launching its new vertical, …
Read More »
London-based mobile app and innovation studio mkodo has issued industry stakeholders a warning with regards to new Apple App Store policies and listings guidelines, inbound with the US tech giant’s ‘4.2 update’. Moving forward, the Silicon Valley giant has pledged to enforce policies requiring app developers, including those operated by industry incumbents to have a minimum level of native functionality. …
Read More »
SBC News Voice of the Sports Betting Industry