Mercurius launches Tradr delivering ‘one-touch’ trading strategies on Betfair

March 29, 2019

New betting software development studio Mercurius seeks to empower the next generation of Betfair traders with sophisticated artificial intelligence tools. This week, Mercurius announced the launch of its ‘Tradr’ application on the ‘Betfair App Directory’, which will offer exchange customers access to automated trading strategies at the press of one click. Based in Milan, Mercurius is founded by the enterprise team of Fabrizio …

Accuscore launches all-in-one betting info app at BOFCON2019

March 20, 2019

Leading sports forecasting and modelling specialist Accuscore will launch its new mobile app at the 2019 ‘Betting on Football Conference’ (19-22 March, Stamford Bridge – London), seeking to deliver the most acute betting predictions to all sports audiences. In its product breakdown, Accuscore details that it app will feature all relevant user betting engagements and market information including – game …

STS Poland ups mobile muscle with Wiraya

March 13, 2019

Leading Polish market bookmaker STS has moved to expand its mobile engagement capacities utilising Wiraya as customer activation software provider. The partnership will see Wiraya deploy its mobile customer tracking solutions, helping STS marketing and retention teams better convert perspective players. Wiraya solutions allow for optimised personalised messages to be sent to STS customers across multiple mobile devices. Furthermore, STS …

Paysafe Group signals US betting intent with ‘Single Point API’ launch

February 6, 2019

Global payments and e-merchant services provider Paysafe Group has stated its corporate intent to lead transactional services within the liberalised US sports betting market in 2019 and beyond. Yesterday at the ICE London 2019 conference, Paysafe leadership announced the launch of its industry-specific ‘single point API’, which will deliver a unified payment platform/solution for all igaming/betting incumbents. Launching its new vertical, …

mkodo warns industry developers of Apple backlash on ‘simple wraps’

January 25, 2019

London-based mobile app and innovation studio mkodo has issued industry stakeholders a warning with regards to new Apple App Store policies and listings guidelines, inbound with the US tech giant’s ‘4.2 update’. Moving forward, the Silicon Valley giant has pledged to enforce policies requiring app developers, including those operated by industry incumbents to have a minimum level of native functionality. …

betconnect launches pro-punter marketplace seeking to become 2019’s top disruptor

January 21, 2019

Industry start-up betconnect (betconnect.com) has ‘launched out of BETA mode’, seeking to become betting’s 2019 disruptor. The new incumbent seeks to develop a community marketplace for high-level / professional gamblers, who have had their betting accounts restricted by bookmakers. “For many years, professional gamblers have found their accounts closed or restricted by bookmakers due to their success. In fact, new …

‘Beyond The Push’… 2mee launches bookmaker video messaging

October 11, 2018

Mobile engagement and development studio 2mee, wants industry operators to push further their video and marketing assets. This week, the York-based start-up announced the launch of its new ‘Face Messaging – video push notification tool’, with the company actively targeting sportsbook operators. 2mee’s ‘Face Messaging’ allows betting brands to quickly create and edit, real-time video content be it for marketing …

William Hill enters mobile betting market in New Jersey

September 4, 2018

Just in time for the kick off of the much anticipated NFL season, William Hill and FanDuel are looking to enrich the sports betting experience in New Jersey, offering mobile betting to its punters. The two firms commenced offering mobile sports betting New Jersey on Saturday night, becoming part of the State’s growing mobile sports betting market and taking the number …

GVC and MGM joint venture elevates mobile betting in New Jersey

August 23, 2018

Through the pair’s recently announced US sports betting venture, GVC Holdings PLC and MGM Resorts International have expanded New Jersey’s mobile sports betting opportunities, with the launch of playMGM. The playMGM NJ Sports betting app provides markets on a full range of US and selected international sports with customers able to sign-up, deposit and withdraw money directly from their mobile …

Smarkets launches ‘Beta – True Price’ sportsbook app

August 3, 2018

Online betting exchange Smarkets, has confirmed to SBC that it has released the beta version of its upcoming ‘True-Price’ sportsbook app – ‘SBK’. At present, SBK is the working title for its pending sportsbook, which is an app-only platform and uses the Smarkets exchange pricing with a simpler layout where selections can only be backed. Furthermore, users will also be …