Mobile

Azteca arrangement sees Addison launch MoPlay Mexican profile

Gibraltar-based Addison Global is set to launch its flagship MoPlay mobile sportsbook within Mexico’s burgeoning sports betting market in partnership with TV Azteca. Updating stakeholders, Addison governance details that it has secured a strategic business arrangement with the TV broadcaster’s ‘Ganador Azteca’ gambling subsidiary, which allows MoPlay to launch its Mexican online betting services. The agreement allows Addison to fulfil …

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GVC & MGM platform to power sports betting for Yahoo Sports

Verizon Inc digital media property Yahoo Sports has this morning confirmed that it has entered a strategic partnership with MGM Resorts to power the launch of its imminent sports betting vertical. The agreement sees Yahoo Sports become a ‘digital media partner’ of MGM Resorts, with Verizon’s sports publisher set to launch sports betting functionalities across its Yahoo Sports app this …

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ELA lotteries recognises mkodo as a trusted developer

Mobile innovation studio mkodo has underlined its status as a technology developer for the global lottery sector by securing ‘associate membership’ to the European Lottery Association (ELA). Joining the ELA’s membership, mkodo will uphold the association’s guiding mandate to ‘promote sustainable gaming models for the benefit of society’. Updating stakeholders, Stuart Godfree, Managing Director and Co-Founder of mkodo, explained the …

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Vereeni backs Indian DFS enterprise Nostragamus

Industry venture capital fund Vereeni Investments has confirmed a ‘seven-figure’ investment in fast-growth Indian fantasy sports app ‘Nostragamus’. Vereeni undertakes its enterprise investment in Nostragamus, participating in a funding round led by Mumbai-based investment bank Incorp Advisory. In its investment notes, Vereeni underlines Nostragamus popularity with Indian sports fans, which seen its app record +5 million downloads to date, whilst …

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Fan up! Sky Bet launches EFL Rewards app

As title sponsor of the English Football League (EFL), Sky Bet has launched its proprietary ‘EFL Rewards’ app driving engagement between football fans and the clubs they follow. Made available through the Apple App Store and Google Play, Sky Bet’s EFL Rewards gives loyal fans the opportunity to win a range of prizes including EFL matchday tickets and signed merchandise. …

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Bookmaker efficiencies key to Wager’s success

The use of certain bookmaker efficiencies is the key to conquering betting’s ‘social wagering conundrum’ according to Elliot Robinson, co-founder of London-based social betting start-up Wager. Having launched its newest product on 9 August, the mobile-based betting app has continued its development by introducing new features. This has in turn reportedly led to an organic usership growth from an initial …

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Nektan begins new CEO search after Lucy Buckley’s departure

London AIM-listed mobile gaming group Nektan Plc has begun executive search procedures after confirming the departure of Lucy Buckley as CEO. Issuing a corporate statement, Nektan said that company founder and Executive Director Gary Shaw will act as company Chief Executive on an interim basis. Buckley will ‘remain available to the board’ to help the company with its leadership transition, …

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Stuart Godfree: mkodo – Relax! Apple guidelines won’t trigger industry’s ‘Appexit’

Stuart Godfree, Managing Director & Co-founder of mobile development and innovation studio mkodo, tells industry tech stakeholders to pay no attention to the hysteria generated by Apple’s stricter enforcement of non-native apps… ______________________ On 3 June 2019, Apple updated its App Store review guidelines, imposing restrictions on real-money apps. It followed stricter enforcement of guidelines clamping down on non-native applications …

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Oddschecker reports Premier League related mobile growth

Oddschecker, a sport’s betting affiliate and media portal, has revealed that mobile traffic has steadily increased over the last three years in regards to Premier League pageviews.  The site, which also provides information about bets as well as an odds comparison service, accounted that 32.5% of all total pageviews during the 2016/17 Premier League campaign were as a result of …

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Fitzdares bets big on ‘industry-first’ live chat app engagement

Private bookmaker Fitzdares has announced an ‘industry-first’ after launching a ‘built-in live chat function’ to support its mobile betting app. The premium bookmaker details ‘a game-changing service’ for its members, delivering a centralised hub to check prices, place bets or even ask for an opinion/advice from the Fitzdares trading team all from within the app. The launch of the live chat …

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