Affiliate News

The latest affiliate news for the gambling industry

Affilka and WildTokyo Casino launch new affiliate program

Affilka and WildTokyoCasino launch new affiliate program

Affilka has entered into a new partnership with online casino WildTokyo, which will see the launch of the AffRepublic affiliate program. The new program for WildTokyo casino affiliates will utilise software from Affilka, an affiliate tracking platform developed by SoftSwiss.  Through the partnership, Wild Tokyo affiliates will gain access to ‘a combination of security and all the necessary functionality for …

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Cellxpert a ‘natural fit’ for The Lottery Office affiliate programme

Cellxpert a ‘natural fit’ for The Lottery Office affiliate programme

Operating under The Lottery Office brand, Global Players Network will enhance its affiliate experience through the launch of a new affiliate programme running off the Cellxpert platform. Through the new programme, The Lottery Office affiliates will be able to utilise ‘a range of business models’ that suit their individual needs and marketing strategies. “We are pleased to be working with …

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Catena appoints US VP Michael Daly as CEO elect

SBC News Catena appoints US VP Michael Daly as CEO elect

The board of Catena Media has confirmed the promotion of current North America VP Michael Daly to Chief Executive, with the leadership appointment effective from 1 March. Based in Las Vegas, Daly has spearheaded Catena’s publishing, M&A and growth strategy for the US wagering market since 2018. Prior to joining Catena, Daly oversaw the North American business units of Nasdaq-listed …

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Gambling.com recruits Johannes Bergh as strategic lead

SBC News Gambling.com recruits Johannes Bergh as strategic lead

Gambling.com Group has strengthened its executive leadership team by appointing Johannes Bergh as new Chief Strategy Officer (CSO) to maintain growth momentum across multiple international markets.  A seasoned digital growth strategist, Bergh has joined the affiliate marketing publisher’s leadership team from industry rival Catena Media Plc, where he served as Chief Operations Officer (2017-2020).  During his executive tenure at Catena, …

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XLMedia confident of Google rankings recovery

SBC News XLMedia confident of Google rankings recovery

XLMedia has continued to pursue a ‘multi-track approach’ to recovering its casino rankings after a number of its websites were penalised by Google during the first half of 2020 trading. Publishing a trading update, the London AIM-listed affiliate marketing network informed investors that it expects to deliver group revenues of approximately $54.5 million. Excluding business transformation costs and share-based payments, …

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Cian Nugent to lead RAiG as new Chair

SBC News Cian Nugent to lead RAiG as new Chair

Responsible Affiliates in Gambling (RAiG) has confirmed the appointment of Cian Nugent, managing director of Racing Post, as the new chair of its trade body.  Nugent will take over from Clive Hawkswood, who had previously expressed his intentions to resign in 2021.   Considered to be an expert in digital operations and igaming marketing, Nugent will lead the trade body into …

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Cellxpert to oversee CasinoFriday affiliate program

Cellxpert to oversee CasinoFriday affiliate program

Cellxpert has been selected by CasinoFriday – the first casino brand of 1UP Entertainment – to oversee and manage its new affiliate program. Through the new partnership, Cellxpert will strengthen CasinoFriday’s global expansion strategy by leveraging its HTML5 ad serving capabilities.  Moreover, the 1UP Entertainment brand will benefit from the enforcement and implementation of ‘an extensive set of regulatory compliance …

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How Sebastian Jarosch is building a better future for Betsson Group Affiliates

Betsson affiliates

Reputation management, showing support to its affiliates and growing the team with new talent have topped the bill for Sebastian Jarosch in his first few months at Betsson Group Affiliates. It hasn’t been the easiest of starts for Jarosch, who joined the team as Head of Affiliates with the Covid pandemic in “full swing” and with affiliates partners facing new …

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OneFootball shows multimedia ambitions by acquiring Dugout

Onefootball

OneFootball has acquired Dugout in a move which will expand its digital media portfolio, whilst also securing a working relationship with Europe’s biggest football clubs.   The acquisition will see Dugout’s exclusive video content added to the OneFootball app, which will obtain a new premium club content vertical to promote its 70 million global users.  Securing Dugout content, OneFootball will continue …

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