Tag Archives: Sky Sports

Bet Regret focuses on betting self-awareness for new football season  

GambleAware has announced the launch of ‘phase two’ of its flagship ‘Bet Regret’ campaign ahead of this weekend’s start of the Premier League 2020/2021 season. Promoted nationwide, GambleAware’s latest campaign carries the tagline ‘tap-out to avoid Bet Regret’, urging audiences to pause and reconsider before they place an impulsive bet. Measuring the impact of its Bet Regret series on UK …

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Premier League looks to broadcast every behind-closed-door fixture

All behind-closed-door Premier League matches are set to be broadcast following the FA’s confirmation that the traditional Saturday 3pm TV blackout will be lifted for the start of the 2020/21 campaign. Due to this announcement, all top flight games can be negotiated to broadcasters to be aired live until crowds start to come back to stadiums. The top-tier ban will …

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EFL announces that all non-Sky Sports fixtures will be available to stream

The EFL has announced that following a deal with Sky Sports it will implement a flexible framework to ensure that fans of all the body’s divisions are able to broadcast or stream every fixture whilst football remains without crowds. Along with Sky Sports showing 130 live EFL league matches throughout the 2020/21 season, all fixtures not aired live by the …

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Sky Sports grows American football offering with NFL channel

Sky Sports has enhanced its American football content after securing a new five-year partnership with the NFL. Under the agreement, the broadcaster will launch Sky Sports NFL, a dedicated channel to the competition, which will provide a minimum of five live games each week of the campaign. Stephen van Rooyen, Chief Executive Officer, Sky UK & Europe, commented: “We are …

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Premier League eyes 17 June resumption

The English Premier League is due to make its return after clubs agreed on measures to resume play from 17 June. Following a three-month suspension due to the global pandemic, clubs agreed to resume the season with added safety measures to be put in place beforehand. Premier League Chief Executive Richard Masters commented: “Today we have provisionally agreed to resume …

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OptaJoe and the search for the perfect sports insight

OptaJoe

Ahead of his attendance at the Stats Perform booth (C3) at the SBC Digital Summit (today and Thursday), we sat down with Duncan Alexander from the Stats Perform sports data team. Alexander explained how he and his fellow statisticians support marketing and content teams, as well as more on his search for the perfect sports insight and the new Opta …

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Premier League backs ‘Project Restart’ but COVID-19 questions remain

Seeking to break COVID-19’s scheduling impasse and logistical complexities, the Premier League is reported to have established ‘Project Restart’ to maintaining its desired objective to conclude the 2019/2020 football season. The Sunday Times this weekend reported that Premier League governance targets a ‘league restart’ on Monday 8 June, with matchdays to be played behind closed doors at ‘select stadiums’, completing …

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Premier League seeks six week window to finish season

UK media has this weekend reported that the Premier League is reviewing plans to resume its current football season on 1 June, seeking a six-week period in which to complete proceedings. 1 June has been detailed as the Premier League’s ‘target date’, however, plans remain tentative as further COVID-19 developments unfold disrupting UK sports scheduling. The Premier League is seeking a six-week …

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UK launch tops DAZN’s global billing

Leading sports OTT streaming platform DAZN will launch its services within the UK this May, seeking to disrupt the status quo of UK sports broadcasting. Closing Monday 2 March trading, DAZN published a statement detailing the firm’s next phase of growth in which the OTT platform will enlarge its presence within 200 countries. A UK debut is reportedly top of the …

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Sky Sports in the green following Masters acquisition

Sky Sports has announced it has now become the exclusive live UK broadcasting rights holder to the Masters golf tournament. The new agreement, which extends the broadcaster’s current partnership with the tournament into a second decade, will begin in 2020 and will also see the BBC lose the ability to broadcast any live golfing action for the first time since …

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