SBC News Voice of the Sports Betting Industry
Sky Sports will show the Indian Premier League (IPL) for cricket fans in the UK and Ireland for the next four years.
The broadcaster agreed a deal with the league to showcase the sport’s largest competition whilst renewing a deal to retain broadcasting rights to the Women’s Premier League (WPL).
The IPL and WPL will be exclusively broadcasted on Sky Sports and NOW platforms from 2024-2027.
The 2024 season kicked off on 22 March and is expected to conclude in the final weekend of May.
Jonathan Licht, Managing Director at Sky Sports, shared: “The IPL and WPL are two fantastic competitions that see the world’s best players compete in front of a fanatical local audience, resulting in some of the most explosive and entertaining cricket in the calendar as we saw with the conclusion of the WPL on Sunday.
The 2024 IPL season features as many as 12 England players, including ODI and T20 Captain Jos Buttler for the Rajasthan Royals.
“We’re excited to bring these great live events to life on Sky Sports, adding to the already unrivalled cricket line up this year and giving fans access to more of the sport and players that they love,” Licht added.
Sky has also today announced that the English Football League (EFL) is allocating £600,000 in funding to communities throughout England, marking the initial distribution of grants in collaboration with its Sky Bet brand.
As part of the fund, financial assistance will be directed towards initiatives associated with over 60 EFL clubs, including a variety of projects aimed at addressing isolation, enhancing fitness and mental well-being, boosting sports participation and upgrading local football facilities.
