Olybet has signed an agreement with ACF Fiorentina to become the Seria A team’s official regional betting partner, whilst strengthening company exposure at the Artemio Franchi Stadium. The collaboration sees OlyBet and OlyBet.TV branding become visible on the sideline LEDs throughout Europe and in the home games’ digital overlay technology that was adopted by the club at the start of …
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A seasoned marketing executive who previously headed up the sportsbook division at 888 Holdings, Yuval Benyamini joined content platform WSC Sports in February 2021 as Head of Betting Business Development. Fast forward just a few months and we learned that WSC Sports had teamed up with Sportradar to launch the sports betting sector’s first ‘Live Video Notification’ push service. We …
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Since it was founded in 1994, Fonbet has grown from a company of three people to one of the largest players in the Russian betting market; gone are the days when it was using handwritten odds faxed in from Las Vegas as the main source of pre-match markets. Nearly 27 years on, Fonbet director general Alexander Paramonov helped us to …
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Betway is set to become the industry’s next listed US property, as its owner Super Group outlined its intentions to merge with an SPAC vehicle to secure a footpath to listing on the New York Stock Exchange (NYSE). This Sunday, Guernsey-based Super Group confirmed that it had ‘entered a definitive agreement’ to combine its business with blank-cheque SPAC – Sports …
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Swish Analytics, a leading US-based data and odds provider, has continued its partnership with UK gambling operator Sky Bet to drive expansion of the Request-A-Bet offering across the top four sports leagues in the US – the NBA, NFL, MLB and NHL. Swish’s Pre-built Accumulators and Bet Request products have allowed Sky Bet to exponentially expand its Request-A-Bet offerings and …
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Sportradar has entered into a definitive agreement to acquire Synergy Sports, the market leader when it comes to data and video analytics for the US college and professional sports space. The agreement, which comes hot on the heels of Sportradar’s acquisition of personalised messaging platform Fresh Eight, cements its position in the US market where it holds ‘keystone’ partnerships with …
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The NBA will maintain its existing data supplier arrangement for the global sports betting sector, continuing to utilise Genius Sports and Sportradar as lead distributors for bookmakers and wagering-related activities. The arrangement will continue to see Sportradar act as lead NBA and WNBA for data distributor US and global sports betting markets, as Genius maintains its position as an NBA …
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Over the next few months, Nick Haynes from Form Labs – a division of Bettorlogic – is doing a Friday round-up of the best of the weekend’s sporting activity. As you can imagine, penalties are top of this week’s agenda. Three game weeks down and we’re beginning to get a taste of what this Premier League season may have in …
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A captivating discussion on the generational change that sports betting is currently witnessing opened the SBC Summit Barcelona – Digital conference agenda. Two executives locked in the eye of the storm are Jason Robins, CEO of DraftKings, and Sportradar founder Carsten Koerl, who were both on hand to debate 2020’s sweeping reform of betting’s global landscape and standard operating norms. …
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Writing for SBC News, full-cycle betting software provider BetInvest shares its vision for the esports industry, touching upon the importance of separating traditional titles and ‘eGames’ whilst analysing possible trends for the future. Since March, the interest towards esports, in general, has increased by 20% among the 18-25 age group, and by 50% among the 26-35 age group. This was …
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