Tag Archives: better collective

White Paper and White Labels: Regulatory consequences for affiliates

White Paper and White Labels: Regulatory consequences for affiliates

The proposals of the DCMS White Paper on the Gambling Act review are far from concrete, with a series of further consultations with relevant stakeholders scheduled, but change is on the horizon for the betting space, including for affiliates. In the aftermath of the report, prominent betting and gaming affiliate firms Better Collective and QiH shared opinions on the White …

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Better Collective upgrades media unit with £45m Skycon buyout

SBC News Better Collective upgrades media unit with £45m Skycon buyout

Better Collective AS continues to diversify its media services, by announcing that it has agreed to acquire Skycon Limited for a total consideration of up to £45m.  The transaction will see the Stockholm-listed media group expand its capabilities within digital display advertising, by integrating Skycon assets to expand its Paid Media unit and acquiring its ‘recurring revenue share database’ .  …

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Better Collective takes first step in Africa with PUNCH Nigeria linkup

Better Collective Punch Nigeria

Better Collective has partnered with PUNCH, a widely-read digital media publisher in Nigeria, kickstarting a new commercial and content media relationship. Commencing this week, Better Collective will operate a sports betting section on PUNCH’s digital platform, Punchng.com, described by the firm as ‘Nigeria’s number one website’, significantly expanding its reach in the country. Content will be published in English, providing …

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Better Collective cracks Massachusetts ahead of market launch

Better Collective cracks Massachusetts ahead of market launch

In a major milestone for its US expansion plans, Better Collective has confirmed that it has been greenlit to enter Massachusetts, securing first mover advantage in the state.  The firm will be able to roll out its services for licensed operators after the Massachusetts Gaming Commission (MGC) allowed for third parties to be compensated on a CPA or revenue sharing …

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Better Collective strikes betting media partnership with Goal 

SBC News Better Collective strikes betting media partnership with Goal 

Better Collective continues to expand its B2B services, having entered into an exclusive agreement to support global football media publisher Goal.  Launching the partnership on 1 March, Better Collective has been charged with providing new commercial sports betting content, tech and data insights for Goal domains, which attract an average of 64m monthly visitors. The partnership was struck with Footballco, …

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Better Collective activates €10m buyback scheme to lower M&A costs

Better Collective

Better Collective AS has launched a share buyback programme, capped at €10m, that will be initiated from 22 February to 24 April 2023. The announcement follows the publication of the firm’s Q4 and 2022 results, in which the it achieved its full-year revenues of €270m combined with an EBITDA result of €85m. The buyback programme has been activated to help …

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Better Collective celebrates ‘Big Switch’ as 2022 profits double  

SBC News Better Collective celebrates 'Big Switch' as 2022 profits double  

Better Collective AS has lauded the strong diversification of its media assets, having achieved a record-breaking quarter to close full-year 2022 trading. Publishing its 4th quarter and FY2022 results, the Stockholm-listed media publisher achieved record Q2 revenues of €86m, up 63% on 2021 comparatives of €53m – helping FY revenues stand at €270m (FY2021: €177m).  Headline growth saw Better Collective …

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Better Collective grows Polish visibility in Wirtualna Polska deal

Better Collective grows Polish visibility in Wirtualna Polska deal

Better Collective has continued its approach to ‘fine tuning its media partnership business’, signing a new agreement with Polish news portal Wirtualna Polska (WP). The deal will focus around a co-branding between WP and Better Collective’s Poland-facing Zagranie.com site, jointly delivering sports betting content, data and statistics. Denmark-based Better Collective has detailed a plan to provide sports content, betting odds, and …

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Better Collective upgrades 2022 landing as US business hits +$100m mark

SBC News Better Collective upgrades 2022 landing as US business hits +$100m mark

Better Collective AS has upgraded its full-year 2022 guidance as the business hits its primary target of generating $100m from US activities. Publishing a Q4 trading update, the Stockholm-listed media publisher registered group revenues of €86m (+63%). Headline growth mirrors the continued expansion of Better Collective’s US media network, which generated Q4 revenues of €34m (+71%). Period growth reflected “a …

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Better Collective confirms small-scale Catena Media shareholding

Better Collective purchases majority share in Mindway AI

Sports betting media group Better Collective has announced a new investment, confirming that it has acquired a 5% stake in main rival Catena Media Plc. Better Collective stated it has informed Stockholm-listed Catena of the new shareholding, adding that it “is satisfied with the position and will not comment any further on the matter.” The news comes just a few …

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