Tag Archives: Beter

Maksym Vitushko, General Manager of the Sports Business Division at BETER, discusses how the provider’s flagship fast-betting table tennis product has taken the market by storm, and highlights the achievements of the athletes participating in its tournaments. SBC News: It has been seven years since BETER launched the Setka Cup, which has become the flagship discipline in its fast-paced sports …

BETER has partnered with FeedConstruct in a deal that will combine technological innovation with the excitement of sports. FeedConstruct operator partners will be given direct access to BETER’s premium sports and esports product suite. This includes its proprietary ESportsBattle tournaments platform, offering betting opportunities across games like eFootball, eBasketball, and eHockey.  The platform represents BETER’s flagship product in the esports …

Betting content and data supplier BETER will look to expand the reach of its product portfolio by entering a partnership with B2B provider VeliTech. The collaboration will onboard BETER’s 24/7 esports and sports content on VeliTech’s platform, including live streams, real-time data and odds.  It will also feature ESportsBattle tournaments – an offering that produces round-the-clock content relating to titles …

BETER is giving Playtech access to its portfolio which includes the provider’s esports solution. The deal – which focuses mainly on BETER’s ESportsBattle – aims to strengthen Playtech’s offering, allowing its operator partners to leverage what is being described as a ‘huge demand’ for esports betting in the modern day. Gal Ehrlich, CEO of BETER, commented: “This is one of …

BETER has formed a partnership with 10bet to supply its proprietary ESportsBattle tournaments to the operator, beginning with eFootball and eBasketball.   The integration of BETER’s content was facilitated through Playtech, which partnered with BETER earlier this year to enable Playtech’s operator network to access BETER’s full content portfolio.  Gal Ehrlich, CEO at BETER, said: “10bet is a high calibre operator …

BETER Live has announced a rebrand to become ICONIC21 following its recent separation from the BETER Group.  The live betting solutions provider emphasised that it will deploy its own vision with a sharpened focus as it continues its growth strategy. Now operating independently, the business will continue to manage all aspects of operations internally.   It has promised to ‘take this …

Betting content and data provider BETER has enhanced its partnership with esports data platform GRID to include optimised data visualisation. To advance its esports betting offering further, BETER will leverage GRID’s visualisation widgets such as The Map Winner Prediction Tracker, Series Scoreboard, LiveLog, and Comparison Widgets, as well as the newly-released GRID Stats Widget that has customisable stats like win …

Beter has announced a deal with Codere which will now access the provider’s ESportsBattle tournament offerings. Codere, with its market presence in both LatAm and Spain, will now integrate Beter’s eFootball and eBasketball offerings as it looks to further enhance its own customer offerings.  Beter CEO, Gal Ehrlich, said: “We are delighted to add Codere to our growing roster of …

Holding universal appeal is certainly not an ambition that comes laced with simplicity, however, for Bayes Esports, this is the exact vision that drives its Live Odds marketplace as it looks to be a crucial connection between suppliers and operators. Fresh off the back of new partners and customers, the product continues to elevate its appeal as the company looks …

BETER Live has announced the appointment of Alina Mihaela Popa as its new Chief Commercial Officer.  Popa – who brings almost a decade of industry experience – joins the live content provider as the company continues to ‘scale at pace’, with new products, market launches and operator partnerships set for the coming months.  She said on her new role: “I …