Tag Archives: Alan Pepperell

SSG adds new batch of shop displays to York Racecourse

SBC News SSG adds new batch of shop displays to York Racecourse

Spotlight Sports Group (SSG) has launched its Digital Betting Shop Displays in the on-course William Hill shop at the York racecourse.  The new SSG dynamic displays will be fed proprietary data from the Racing Post, together with content, full form and tipping from the UK, Ireland, South Africa, Hong Kong, UAE, United States and France.  Alan Pepperell, SSG B2B Retail …

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SSG introduces Smart View in racecards to York’s Dante meet

SBC News SSG introduces Smart View in racecards to York’s Dante meet

Spotlight Sports Group (SSG) has announced it will be showcasing Smart View in racecards at York’s Dante meeting.  The racecards are powered by racing media and tech supplier the Racing Post, and have already been utilised in racecards at Naas racecourse in Ireland. SSG’s Retail Director, Alan Pepperell, explained that following a strong Cheltenham Festival this year, Smart View has …

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SSG’s Greyhound Smart View racecards remove ‘traditional complexities’

SBC News SSG’s Greyhound Smart View racecards remove ‘traditional complexities’

Spotlight Sports Group (SSG) has released Greyhound Smart View racecards powered by the Racing Post. Described as a cutting-edge addition to the media company’s Smart View portfolio, the racecards build on the success of Horseracing Smart View racecards, released in 2023, and are similarly designed to ‘simplify’ the Greyhound betting experience.  Entain’s Digital Hubs in the UK, totalling 160 locations, …

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Retail betting shops in the UK and Ireland: the future is now

SBC News Retail betting shops in the UK and Ireland: the future is now

Alan Pepperell, Retail Director, Spotlight Sports Group, offers some fascinating insight into the changing face of the UK’s retail betting sector and how the industry is focusing on digitising horse racing in betting shops to make them a destination to enjoy live sports events. The betting shop revolution In the past few decades betting shops have seen several potential threats …

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Spotlight Sports Group unveils Smart View Racecard for deeper audience engagement

SBC News Spotlight Sports Group unveils Smart View Racecard for deeper audience engagement

Spotlight Sports Group (SSG), the dedicated provider of technology, content, and media services for sports betting, has developed a brand new race card powered by the Racing Post. Branded ‘Smart View’, SSG’s new race card aims to transform the traditional approach to racing bettors’ experience with race cards, making it more appealing to new and existing audiences. The new race …

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Racing Post updates shop display to ‘improve customer experience’

SBC News Racing Post updates shop display to ‘improve customer experience’

The Racing Post has updated its interactive retail betting shop display, with the goal of offering a ‘new and improved customer experience’ by redeveloping the interface.  Updated elements include integrated Racing Post proprietary data, content, full form and tipping, covering UK, Irish, South African, Hong Kong, UAE, US and French racing, with data and content from the first two markets …

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Star Sports boosts content coverage with Spotlight Sports

SBC News Star Sports boosts content coverage with Spotlight Sports

Star Sports has announced a new retail content agreement with Spotlight Sports Group, that will see its 18 UK betting shop locations enhanced by the premium content suite of the Racing Post delivering betting news, insights and information.    The Partnership will see Spotlight Sports deliver a daily informative print product that covers upcoming horseracing and football fixtures including insights, racecards …

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Racing Post remains ‘committed to Irish racing’ with Leopardstown renewal

SIS horse racing ireland

The Racing Post and Leopardstown have announced an extension to their partnership, with the outlet providing title sponsorship and race sponsorship of day one of the racecourse’s Christmas Festival. Under the terms of the four-year agreement, day one of the festival will continue to be called Racing Post Day, whilst the feature race of the day will be billed as …

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William Hill updates Racing Post displays to initiate digital transition

SBC News William Hill updates Racing Post displays to initiate digital transition

William Hill has updated its retail betting shop displays, as the operator continues to make the transition from paper to digital signage of Racing Post content. By implementing the Racing Post Digital Betting Shop Display (BSD), the heritage bookmaker aims to provide its customers with UK and Irish horse racing and greyhound information and updates in an ‘interactive’ and ‘easy …

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BoyleSports installs interactive Racing Post displays

SBC News BoyleSports installs interactive Racing Post displays

BoyleSports has begun its transition from a print-to-digital after installing the new interactive Racing Post Digital Betting Shop Display (BSD) at its Drogheda shop.  The digitally-led betting shop will now feature 10 interactive screens that showcase Racing Post horse racing and greyhound data, as well as a number of new screens and self-service betting terminals (SSBTs). Michael Simpkin, Head of …

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