Tag Archives: sergey portnov

Parimatch nets highest Serie A coverage with Juventus

Parimatch has been revealed as Juventus’ official betting partner for the upcoming season with the deal expected to create ‘unparalleled entertainment experiences that resonate and inspire’. According to Juventus’ chief revenue officer, Giorgio Ricci, Parimatch will have a brand presence on TV broadcasts outside of Italy following the implementation of a new digital overlay that has been fitted to the …

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Parimatch secures Leicester City partnership

Parimatch has strengthened its portfolio of football sponsorships after being named as the official first team training wear partner for Leicester City. Parimatch will see their branding appear on the training and warm-up wear of Leicester City’s First Team squad during all domestic and UEFA Europa League fixtures for the upcoming season. Commenting on the agreement, Sergey Portnov, CEO at …

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Ukraine gambling bill enacted by President Zelensky

Ukraine’s regulated gambling marketplace developments remain on track for 2020 after President Volodymyr Zelensky formally signed the ascension of Bill-2285D, following July’s legislative approval by the Verkhovna Rada. Bill-2285D maintains the Rada-approved legislative framework and guidelines forming the ‘Ukraine Gambling Law’, a mandate which will overturn Ukraine’s 11-year prohibition of all forms of gambling except for lotteries The formation of …

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Parimatch extends UFC partnership

Online betting operator Parimatch has extended its partnership with the UFC until the end of 2021. It means that the firm will remain as the premier MMA organisation’s “Official Betting and Wagering Partner of UFC” for the Europe and CIS region.  It comes ahead of this weekend’s bumper card of fights, which features three title bouts including the much-anticipated welterweight …

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SBC Magazine Issue 9: Esports future, online shift and Brazil betting soap opera

SBC Magazine

The future for esports betting, the regulatory soap opera in Brazil, a new COO for LeoVegas and how online gaming can drive the industry’s comeback are just some of the key topics in Issue 9 of SBC Magazine. Available to view online HERE, we start by analysing Sergey Portnov’s “calculated risk” approach to Parimatch leadership, before reflecting on how Carsten Koerl …

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Parimatch promotes ‘proven talent’ Dmitry Sergeev as CEO of CIS markets

Parimatch Holdings has confirmed the promotion of Dmitry Sergeev to the newly created executive leadership position – CEO of Parimatch CIS Division.  Sergeev, who has led Parimatch’s Russian unit since 2019, will be tasked with leading operations and growth strategy for the ‘Commonwealth of Independent States’ territories, encompassing – Armenia, Azerbaijan, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Moldova, Russia, Tajikistan, Turkmenistan, Ukraine, …

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SBC Digital Summit: Esports betting can complement traditional sports – Parimatch

The esports betting industry has risen to prominence amid the COVID-19 outbreak. However, Parimatch CEO Sergey Portnov has said that for the sector’s long-term potential growth it should look to complement traditional sports, not compete against it.  Speaking at SBC’s Digital Summit, Portnov stated: “I don’t think esports can carry success on its own. Esports is strong, I agree, and …

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SBC Charity Boxing Championship packs a punch for Oliver’s Wish Foundation

SBC Charity Boxing Championship

The first SBC Charity Boxing Championship, in partnership with Oliver’s Wish Foundation, will see some of the biggest names in the gaming industry going toe-to-toe in the ring to raise thousands of pounds for good causes.  This unique black tie event, which is supported by the generous headline sponsors NetEnt and Red Tiger, takes place on 3 April 2020 at …

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Sergey Portnov: Parimatch – CIS ambitions can match the UK in three years

Sergey Portnov, Chief Executive of Parimatch, has emphasised how the CIS and wider Eastern European betting markets could track the UK’s performance within a three-year span, noting fast-changing developments. However, Portnov warns that CIS ambitions can only be matched if regulatory gaps are fulfiled.  Speaking at SBC’s ‘Betting on Sports 2019‘ Conference, Portnov discussed the current development of the CIS …

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Parimatch launches ‘epic’ Conor McGregor campaign

International betting operator Parimatch has launched its latest marketing campaign with former two-weight UFC champion, Conor McGregor.  McGregor, who doubles as a Parimatch brand ambassador, is one of the world’s most recognisable combat sports athletes and sees himself centre in a campaign which has been named “A new epic story.”  The campaign, which was created by Canadian director Angelo Merten and …

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