Sportsbet.io has become the latest operator to partner with Low6, leveraging the firm’s gamification products for this year’s FIFA World Cup. A three-phased plan will start with Low6 developing a ‘Sportsbet.io Clubhouse’ for the multi-currency operator – which allows customers to bet using fiat and crypto – themed around the upcoming tournament. The remaining two phases will see additional clubhouses …
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Duelbits has made its debut into the Premier League, becoming Aston Villa’s official European betting partner for the current football season. The crypto casino and sportsbook’s branding will now appear on pitch-side LED boards during domestic games at Villa Park, in a bid to gain major exposure for the company. Marco Pinnisi, Chief Marketing Officer at Duelbits, said: “We felt …
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Pressure is mounting on Premier League bosses to back an outright ban on betting shirt sponsorships. This weekend, Sky News reported on a new ‘fan-led campaign’ that aims to secure over one million signatures against gambling sponsorships being present in English football. Branded ‘Football Supporters Against Gambling Adverts’, the move is led by recovering gambling addicts and the families bereaved …
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GamCare is a prominent safer gambling organisation in the UK, most widely known for its treatment operations, but less so for its industry standards work. Breaking down the company’s role in pushing operators to go ‘above and beyond’ on responsibility, Dan Whitlam, GamCare’s Head of Industry Standards, sat down for an interview with SBC at Twickenham Stadium. While acknowledging that …
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The 2022/23 Premier League season kicks off this evening as Crystal Palace host Arsenal, and pundits are predicting that the title race and battle for top four will be one of the most fiercely contested yet. A couple of weeks prior to the big kick off, bet365 published figures into customer betting trends on various outright markets, revealing that some …
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Ahead of the Premier League potentially severing or significantly limiting its ties with betting companies, Kindred’s UK General Manager has highlighted the positive impact such relationships can have. Writing for Politics Home, Neil Banbury laid out the case that betting partnerships can provide an avenue for promoting responsible gambling, reducing harm due to the ‘unique links’ clubs have to communities. …
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Gambling with Lives’ Big Step campaign has penned an open letter to the Premier League’s 20 clubs ahead of a vote on the future of betting shirt sponsorships. The top-flight is due to make its decision in September, with the ballot initially scheduled for this month before being delayed due to the collapse of Boris Johnson’s government, which itself has …
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Newly promoted Premier League side Fulham FC has signed W88 as front-of-shirt sponsor, ahead of a planned vote on the future of such arrangements. The Asia-focused sportsbook and casino brand’s logo will feature on the front of the West London club’s men’s and women’s first team kit for the 2022/23 season as a result of the linkup. W88 is no …
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The UK’s Competition and Markets Authority (CMA) has given the go-ahead to BT Group and Warner Bros. Discovery planned sports broadcasting joint venture. Announced earlier this year, the 50:50 project will result in BT’s BT Sport and Warner Bros. Discovery’s Eurosport UK merged to form a new sports offering for the UK and Irish markets. Each outlet will initially retain …
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Premier League clubs will meet next week to hold definitive talks on whether to impose a voluntary ban on gambling shirt sponsorships. On Monday afternoon, The Times reported that a meeting of EPL shareholders will take place next week – as pressure mounts on the top-tier of English football to end its relationship with betting. The meeting is expected to …
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