Tag Archives: paddy power

Paddy Power celebrates ’30-years of mischief’ with Dublin Museum showcase

SBC News Paddy Power celebrates '30-years of mischief' with Dublin Museum showcase

Celebrating 30-years in business, Paddy Power has confirmed that it will open a ‘Museum of Mischief’ in its hometown of Dublin, showcasing its most effective, controversial and engaging marketing campaigns. Working with Dublin-based audience engagement specialist agency Catapult, Paddy Power marketing plans to open its ‘Museum of Mischief’ on 18 September. The live and interactive concept will showcase Paddy Power …

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Curtains for Corbyn? Paddy Power cuts odds on Jezza’s 2018 resignation

SBC News Curtains for Corbyn? Paddy Power cuts odds on Jezza's 2018 resignation

It appears that the Labour Party cannot escape charges of antisemitism, as this week Israeli Prime Minister Bibi Netanyahu released pictures of party leader Jeremy Corbyn ‘supposedly’ attending a wreath-laying ceremony for the 1972 Munich Olympic Games terrorists in 2014. The Labour Party has defended Corbyn’s position, stating that its leader was ‘visiting a Tunisian cemetery to honour innocent victims …

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Peter Jackson: PPB’s FanDuel to maintain DFS focus in US expansion

SBC News Peter Jackson: PPB's FanDuel to maintain DFS focus in US expansion

US expansion was a key theme of Paddy Power Betfair’s (PPB) corporate update on Wednesday, with the FTSE100 firm outlining its mandate to maximise the FanDuel merger and develop as a household proposition for the US sports scene. Facing increased US competition, PPB detailed that it won’t disregard the fantasy sports element of FanDuel’s offering, as the vertical enhances the …

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Paddy Power – Bookmakers face ‘toughest call’ on Mercury Music Prize 2018

SBC News Paddy Power – Bookmakers face 'toughest call' on Mercury Music Prize 2018

This week’s announcement by the British Phonographic Industry (BPI) of the twelve UK contemporary music albums competing for the ‘2018 Mercury Music Prize’ has perplexed UK bookmakers. The annual music and songwriting prize aims to reward the best album released by a British or Irish recording artist/band. The Mercury Prize’s history is littered with upsets, however, its 2018 edition maybe the hardest …

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Paddy Power prices down ‘Referendum Part Deux’!

SBC News Paddy Power prices down 'Referendum Part Deux'!

The UK government’s struggle to finalise terms on a 2019 Brexit arrangement, has seen Paddy Power Politics price down its odds on a ‘Second UK-EU Referendum’. Updating its UK political markets, Paddy Power now rates the chances of a second referendum before April 1st 2019 at 9/4 slashing down its previous odds from 3/1. This week the EU’s Chief Brexit Negotiator Michel Barnier …

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Cheq-No-Mates! Paddy Power suspends market on May’s summer resignation

SBC News Cheq-No-Mates! Paddy Power suspends market on May's summer resignation

Paddy Power Politics has moved to suspend its betting market on ‘PM Theresa May resigning this quarter’ (July-September 2018). The UK PM has failed to heal divisions within the Conservative government, as her ‘Chequers Brexit White Paper’ was demolished by hard-line Brexiteers who deemed the proposed arrangements as being governed by EU/EC laws, ‘leaving the UK Vassal state’. Seeking to …

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Paddy Power Betfair confirms FanDuel merger for US expansion

SBC News Paddy Power Betfair confirms FanDuel merger for US expansion

Paddy Power Betfair and FanDuel have confirmed the creation of a new operator to the US market, merging its Betfair US brand with renowned daily fantasy sports operator FanDuel. The combination enriches the potential online betting experience in the US, and creates the largest online sports destination in the country, with a range of products and experiences for all sports fans. FanDuel …

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Theresa It’s only Monday… Bookmakers react to frantic Tory cabinet chaos

SBC News Theresa It's only Monday… Bookmakers react to frantic Tory cabinet chaos

Revolt, within the Conservative Party may tip Britain towards a snap General Election being called for in 2018, as Brexit chaos governs all UK politics. Bookmakers have adjusted their political betting markets, following the events of a ‘manic Monday’ which saw LEAVE stalwarts David Davis, Secretary for Exiting the EU and Foreign Secretary Boris Johnson resign as senior cabinet ministers. …

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Come on Russia! Paddy Power hits £80,000 for LGBT+ charities

SBC News Come on Russia! Paddy Power hits £80,000 for LGBT+ charities

Paddy Power is revelling in its World Cup 2018 charitable campaign ‘Rainbow Russians’, having racked up £80,000 in donations for LGBT and equality/inclusivity causes. In partnership with Attitude Magazine’s ‘Foundation’, Paddy Power launched Rainbow Russians’ at the start of Russia 2018, detailing that the bookmaker would challenge LGBT+ prejudices and homophobia in football. The charitable campaign sees Paddy Power ‘Put-in’ …

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Paddy Power & Chime Sports seek ‘No Nonsense’ Russia 2018

SBC News Paddy Power & Chime Sports seek 'No Nonsense' Russia 2018

The first weekend of World Cup Russia 2018, saw Paddy Power launch its first TV advertising campaign under the guidance of new creative agency Chime Sports. The Irish bookmaker debuted the first TV advert of its new campaign series ‘Paddy Power – Enough of the Nonsense’, competing for brand coverage during a saturated Russia 2018 opening weekend. “While VAR is …

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