Entain Plc has announced that it will reposition the business of its Unikrn esports venture, scaling down its B2C operations. This weekend, Entain communicated to media partners that it had shut down Unikrn’s affiliate programme, after which the esports betting platform would stop taking customer deposits from 9 October. Entain issued the following statement on Unikrn’s closure of its B2C …
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Luckbox shuts down B2C platform as investors plan for B2B future
Luckbox has announced the immediate suspension of its esports betting platform as the company will “transition to a more capital effective B2B strategy”. The decision was announced by Real Luck Group, the TSX-listed owner of Luckbox, who previously considered a merger-or-acquisition option for the business as reported on 7 September. Real Luck Group, informed investors that it had been unable …
Read More »Luckbox sponsors Viperio to aid ‘exciting’ BLAST Paris Major qualification
Viperio, an esports club based in the North East of England, and Luckbox have announced a partnership for the team’s run in the BLAST Paris Major EU RMR A in Copenhagen. The competition, taking place next month, sees the esports betting, sports betting, and casino provider become an official sponsor of Viperio as it competes against teams in Europe for …
Read More »Real Luck Group set on ‘nothing less’ than the ‘future of sports betting’
Real Luck Group, and its B2C betting subsidiary Luckbox, broadly achieved its year end objectives in 2022, laying a solid foundation for its growth ambitions over the next 12 months. Luckbox, a esports betting, sports betting and casino games provider, reported a monthly revenue growth rate of 120% from November to December, closing the fourth quarter with CAD$3m (€2.06m) global …
Read More »Thomas Rosander: Year end momentum to drive profitability for Luckbox
Luckbox, Real Luck Group’s B2C esports wagering platform, is on course for a strong performance in 2023, according to CEO Thomas Rosander. In a letter to Real Luck Group’s investors, Rosander stated that a ‘record breaking’ end to 2022 has laid down a strong foundation for Isle of Man-based Luckbox moving forward. Having placed over two million bets and expanded …
Read More »Luckbox recruits Daniel Sanders to refresh marketing drive
Real Luck Group has confirmed the appointment of Daniel Sanders as the new Marketing Director of its flagship Luckbox esports wagering platform. An expert in esports marketing and player engagement, Sanders joins Luckbox senior management team from leading digital games publisher Tencent Games, where he formerly served as a Senior Global Marketing Lead. Sanders has further experience in brand development …
Read More »Real Luck Group CEO to speak at CasinoBeats Summit and Betting on Sport Europe conferences
Real Luck Group Ltd and its ‘Luckbox’ subsidiaries have confirmed that group CEO Thomas Rosander will speak at two of SBC’s igaming conferences in the coming weeks. The CEO of the sportsbook, esports betting and casino games provider will speak at the CasinoBeats Summit, in Malta, from May 24 to May 26 before attending Betting on Sport Europe, in London, …
Read More »LuckBox appoints growth expert Bo Wänghammar as a corporate advisor
Real Luck Group, the managing company of esports wagering platform LuckBox, has confirmed the appointment of Bo Wänghammar as a Non-Executive Director of its board. An expert in online gambling enterprise strategies, Wänghammar is the former Director of International Projects and MD of Casino for PokerStars (2017-to-2019) prior to the business transformative $6billion merger with Flutter Entertainment. Prior to PokerStars, …
Read More »Real Luck appoints growth expert Benn Timbury as COO
Real Luck Group, the operating company of esports betting platform Luckbox, has confirmed the appointment of Benn Timbury as new Chief Operating Officer (COO). A key addition to Real Luck’s executive management team, Timbury has extensive experience in scaling-up igaming operations, having worked “across all areas of operations, driving revenue growth, player acquisition and retention, B2C and B2B partnerships and …
Read More »David Conde to ‘optimise customer acquisition’ as Real Luck Group’s data lead
Real Luck Group has appointed David Conde as its new Head of Data, with responsibilities ranging across the firm’s operations, including its esports and sports betting Luckbox subsidiary. Conde’s new position will see him oversee the group’s business intelligence efforts, in particular to optimise customer acquisition and retention campaigns, which Real Luck states is ‘on track to commence by the …
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