Tag Archives: Leonid Pertsovskiy

Pierre Pulis to drive BETBY brand awareness in marketing management role

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BETBY has completed the latest in a series of management appointments made this year, naming Pierre Pulis as its new Head of Marketing. The new hire’s key responsibilities at the B2B betting solutions supplier will be to drive the group’s marketing initiatives, raise brand awareness and lead campaigns in support of its growth strategy. He joins the firm towards the …

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BETBY targets wider audience as esports offering made standalone product

SBC News BETBY targets wider audience as esports offering made standalone product

Moving to strengthen its esports offering, BETBY has fully isolated its solution, adding value for its growing  client base. The sportsbook solutions supplier will now offer its esports range as an individual arm, providing more than 20,000 events per month across 22 disciplines, with over 56,000 events wagered monthly. BETBY stated that it aims to provide access to ‘market-leading coverage’ …

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Betby finds ‘perfect addition’ to sportsbook product in Formula One

SBC News Betby finds ‘perfect addition’ to sportsbook product in Formula One

Betby has further expanded its offering of sports betting markets, incorporating Formula One into its product range.  The sportsbook supplier has added 20 new betting markets to its offering via the addition of F1 events, as it seeks to further expand its services.  Betby plans to make its F1 sportsbook product live ahead of the French Grand Prix, which takes …

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Betby expands esports content with baseball addition

SBC News Betby expands esports content with baseball addition

Betby has made a new addition to its esports portfolio, incorporating baseball events and tournaments into the Betby Games collection.  The development will see more than 20,000 AI-led baseball events go ahead each month, a move that Betby hopes will bolster its commercial standing in markets where the sport has a strong following, such as Latin America and Japan.  Betby’s …

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Betby recruits Groove to assist with 2022 international strategy

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Betby has become the latest firm to enter into an agreement with Groove, which will see it leverage the aggregator and platform’s services across igaming verticals. By integrating Groove’s products, Betby aims to bolster the range of betting options available per event, and enable an ‘expanded market offering’ for its operator clients to provide to their customers. Betby’s 2021 strategy …

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BETBY launches DST-powered player prop markets 

SBC News BETBY launches DST-powered player prop markets 

BETBY has expanded its player prop betting markets inventory by partnering with Digital Sports Tech (DST).  The agreement will see DST player prop feed integrated within BETBY’s platform solution, with new markets made available to BETBY’s sportsbook clients. DST is reported to offer the most comprehensive data feed which prices 850 unique player prop betting markets supplied per event across …

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BETBY upgrades all sportsbook layout UX components

SBC News BETBY upgrades all sportsbook layout UX components

BETBY has announced a series of UX-focused functionality upgrades boosting the quality of its client interface and overall customer engagement. The Malta-based sportsbook software and platform provider said it has ‘reimagined all engagement components’ of standard sportsbook layouts to provide deeper customisation for its clients.  Improvements see BETBY deliver a fully responsive user interface, supported with decluttered on-site navigation and …

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BETBY debuts tennis content on Betby.Games

SBC News BETBY debuts tennis content on Betby.Games

BETBY has bolstered its Betby.Games offering with the addition of tennis competitions to its roster. The launch of tennis games on the supplier’s platform will deliver a range of markets and betting options, and can be integrated and active for an operator via an API integration. Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “The growth of our Betby.Games range …

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Betby receives green light from MGA

SBC News Betby receives green light from MGA

Betby has confirmed that it has expanded its regulated market licensing requirements, having been approved as a sportsbook software supplier by the Malta Gaming Authority (MGA). Accredited by the MGA to service licensed sportsbooks with its technology and software components, Riga-based Betby will expand the supply of its AI-driven sportsbook solutions to operators within several European territories. Leonid Pertsovskiy, Chief …

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Betby goes live with Advabet

SBC News Betby goes live with Advabet

Sports betting supplier Betby has agreed a new partnership with Advabet which will make its sportsbook and Betby.Games esports offering available with the igaming solutions provider. Under the agreement, the Betby.Games offering will be available through the Advabet solution, which will include FIFA, NBA 2K and Rocket League competitions, with more events to be added. Leonid Pertsovskiy, Chief Executive Officer …

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