SBC News Voice of the Sports Betting Industry
Betby has made a new addition to its esports portfolio, incorporating baseball events and tournaments into the Betby Games collection.
The development will see more than 20,000 AI-led baseball events go ahead each month, a move that Betby hopes will bolster its commercial standing in markets where the sport has a strong following, such as Latin America and Japan.
Betby’s current roster of esports titles includes cricket, tennis, football and basketball, as well as games-based products such as Rocket League.
The new baseball addition will see events played from a ‘third-person perspective’ with the camera located behind the pitcher, with the team’s consisting of ‘unique cartoon characters’.
Leonid Pertsovskiy, Betby CEO, said: “Following on from the launch of our expansive cricket range, we are thrilled to return with a new addition to the Betby.Games collection – baseball.
“Our client-centric approach to business allows our multifaceted offering to flourish and reach new audiences, and we cannot wait to add more unique products that further broaden our esports portfolio.”
Looking ahead to the remainder of 2022, Betby has made two recent appointments and entered into a new commercial agreement with Groove, as it seeks to bolster the range of betting options available per esports event.
