The online betting and gaming industry in Africa is garnering a lot of attention from major operators, both locally and internationally. However, with a widespread improvement from a technological perspective, and a wider regulatory imprint legalising the iGaming industry, many experts consider the continent’s Eastern region as having the most potential. TO DOWNLOAD BTOBET’S ‘EAST AFRICA BETTING REPORT’, CLICK HERE.
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CEOs of major operators based in Brazil, Colombia, Costa Rica and Peru are among a high-profile speaker line-up for the LatAm Market Day of the SBC Digital Summit. Taking place on April 28, the second day of the groundbreaking online conference and exhibition for the betting and gaming industry, the BtoBet-sponsored track will deliver in-depth insights on doing business in …
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The ongoing COVID-19 crisis can be turned into an opportunity for bookmakers to diversify strategies and overcome an over-reliance on the sports betting calendar, said BtoBet CEO Alessandro Fried. The sportsbook and igaming platform provider has initiated a new strategy designed to help operators retain a current fold of players and shift engagement from betting on sports events to other alternative …
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Developing markets platform provider BtoBet has recommended that Colombian operators should begin to ‘move towards an evermore digital betting experience’ in a bid to diversify their offerings. As revealed in its ‘Colombia Shifting from Retail to Online’ report, only 9.4% of total gaming revenues for the first half of 2019 were generated by the online gaming sector, despite the market …
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Neuron 3 will give medium to large sized betting and gaming operators the ability to do what is best for their businesses through the “freedom to build a unique UX”. That’s according to Alessandro Fried, CEO at Btobet – the platform provider or “technical partner” which chose this week’s ICE London to officially launch the product. He said that it’s …
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Players will be able to place bets from Twitter or Facebook through Social Media Betting (SM Betting), a stand-out new component of BtoBet’s Neuron 3 platform. The new feature, said BtoBet, has been developed with the profile of today’s gambler in mind, but particularly the “strong tendencies to make use of social communicative platforms”. It confirmed that players can search …
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BtoBet has targeted “integration of a digitally wider channel spectrum” through Neuron 3 – a ‘player-centric’ platform supporting mobile, desktop, retail, social media and TV betting. The igaming and sportsbook provider believes that new single-solution platforms such as Neuron 3, which will be officially unveiled at ICE London, will reshape an industry “stuck in a phase where most larger bookmakers …
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As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world. This tenth edition looks at November and more specifically at an interview with BtoBet’s CEO Alessandro Fried, the future of retail, Trustly’s Pay N Play celebrations and the four pillars supporting state lottery success. Alessandro …
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BtoBet is preparing to launch Neuron 3, the company’s 3rd generation iGaming single-solution platform which provides operators with all the necessary business management tools, APIs, widgets and content readily integrated. By using the platform, operators can focus on optimising the UX aspect of their business. The platform, which will be officially unveiled at ICE London, will also feature a unified betting …
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Netflix provides an excellent example of the power of a company with a simple, clear customer strategy and business model adapted for the digital age, according to new insight on the player-first betting experience from BtoBet CMO Sabrina Soldà. Soldà explained that iGaming companies should take note of how Netflix is “redefining the concept of customer centricity through technological innovations”. …
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