Developing markets platform provider BtoBet has recommended that Colombian operators should begin to ‘move towards an evermore digital betting experience’ in a bid to diversify their offerings. As revealed in its ‘Colombia Shifting from Retail to Online’ report, only 9.4% of total gaming revenues for the first half of 2019 were generated by the online gaming sector, despite the market …
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Neuron 3 will give medium to large sized betting and gaming operators the ability to do what is best for their businesses through the “freedom to build a unique UX”. That’s according to Alessandro Fried, CEO at Btobet – the platform provider or “technical partner” which chose this week’s ICE London to officially launch the product. He said that it’s …
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Players will be able to place bets from Twitter or Facebook through Social Media Betting (SM Betting), a stand-out new component of BtoBet’s Neuron 3 platform. The new feature, said BtoBet, has been developed with the profile of today’s gambler in mind, but particularly the “strong tendencies to make use of social communicative platforms”. It confirmed that players can search …
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BtoBet has targeted “integration of a digitally wider channel spectrum” through Neuron 3 – a ‘player-centric’ platform supporting mobile, desktop, retail, social media and TV betting. The igaming and sportsbook provider believes that new single-solution platforms such as Neuron 3, which will be officially unveiled at ICE London, will reshape an industry “stuck in a phase where most larger bookmakers …
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As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world. This tenth edition looks at November and more specifically at an interview with BtoBet’s CEO Alessandro Fried, the future of retail, Trustly’s Pay N Play celebrations and the four pillars supporting state lottery success. Alessandro …
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BtoBet is preparing to launch Neuron 3, the company’s 3rd generation iGaming single-solution platform which provides operators with all the necessary business management tools, APIs, widgets and content readily integrated. By using the platform, operators can focus on optimising the UX aspect of their business. The platform, which will be officially unveiled at ICE London, will also feature a unified betting …
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Netflix provides an excellent example of the power of a company with a simple, clear customer strategy and business model adapted for the digital age, according to new insight on the player-first betting experience from BtoBet CMO Sabrina Soldà. Soldà explained that iGaming companies should take note of how Netflix is “redefining the concept of customer centricity through technological innovations”. …
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Argentina is regarded by igaming experts as a country with huge potential, writes BtoBet CEO Alessandro Fried. In fact, big recent strides to regulatory laws have cemented its igaming credentials. From a regulatory point of view there remain provinces yet to allow online betting, but it seems that the country as a whole is keen on regularizing the industry – albeit …
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Alessandro Fried, CEO of BtoBet, has emphasised how finding the right technology partner is vital for operators who are looking to establish themselves in the African market. Speaking to SBC, Fried looked into the differences between the established markets of Europe and new markets such as Africa whilst also discussing how betting brands risk wasting years attempting to understand the African …
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Strengthening its presence across Africa, BtoBet has secured a new agreement with Namibia based operator Allbet, which will see the iGaming platform provider integrate its Neuron platform across the operator’s retail offering ahead of a rollout across online channels. Neuron is BtoBet’s omni-channel platform based on artificial intelligence (AI) technology that facilitates easy management of iGaming and sports betting operations. …
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