Tag Archives: Altenar

Altenar secures ‘game-changer’ operator partnership with Optimove

SBC News Altenar secures ‘game-changer’ operator partnership with Optimove

Altenar has formed a partnership with CRM marketing platform Optimove to deliver personalised product recommendations via its Opti-X widgets.  This deal aims to bolster the sportsbook and iGaming software provider’s footprint globally, enabling a distinctive integration that revolutionises the sportsbook landscape, with room for future development.  Charlie Williams, Commercial Director at Altenar, stated: “This partnership is a game-changer for our …

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Localisation, search and AI: targeting success in Brazil’s sports betting market

Brazilian sports betting market

The establishment of a regulated sports betting market in Brazil has created huge excitement in the industry, but has also left international operators, suppliers and affiliates with a host of questions about the size of the opportunity, how to localise product offerings and the most-effective promotional strategies.  To find out some of the answers, we spoke to Altenar’s Americas Regional …

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Anakatech selects Altenar in sports betting platform launch

SBC News Anakatech selects Altenar in sports betting platform launch

Altenar has partnered with gaming platform provider Anakatech to support its entry into sports betting across European markets. A sportsbook and igaming software supplier, Altenar will employ its solutions and market insights to deliver a ‘flexible and scalable’ sports betting platform tailored to Anakatech’s customers in Spain and the UK.  Vagelis Bairlis, Sales Manager at Altenar, commented: “We are pleased …

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Altenar partners Everbet following strong year of growth in Balkans

SBC News Altenar partners Everbet following strong year of growth in Balkans

Altenar has partnered with online sports betting and casino operator, Everbet, to bolster its decade-long presence in Bulgaria. The sportsbook and iGaming software supplier has had a strong year of growth in Eastern Europe, and has now been enlisted by recently-launched Everbet to power its sportsbook, as it continues to establish itself in the burgeoning market. Vagelis Bairlis, Sales Manager …

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Altenar bolsters position in Balkans region with Magic Bet

SBC News Altenar bolsters position in Balkans region with Magic Bet

Altenar has signed a partnership with Bulgaria operator Magic Bet to supply its products for online use. The deal sees the sportsbook and igaming software supplier  bolster its position within the Balkans region, following its launch in the market earlier this year, by integrating its technology onto Magic Bet’s platform.  Panagiotis Lantzas, Account Manager at Altenar, commented: “Bulgaria is a …

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Altenar continuing to target LatAm growth

Altenar's Alejandro Cazorla

With this week’s SBC Summit Barcelona being one of the year’s major highlights in the industry calendar, we caught up with Altenar’s Sales Manager, Alejandro Cazorla, to discuss the company’s plans for the event and the regions where Altenar is hoping to establish its footprint. ——– SBC: Altenar’s had plenty of success in the last 12 months when it comes …

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SIS’ racing, esports and numbers content ‘fits the bill’ for Altenar

SBC News SIS’ racing, esports and numbers content ‘fits the bill’ for Altenar

SIS (Sports Information Services) is to integrate its full range of products onto the platform of sportsbook provider Altenar. The new partnership will see 24/7 Live Racing Content, comprising over 76,000 events every year, become the first SIS product made available to Altenar’s network of operators. Andy Kelly, Head of Commercial Partnerships at SIS, commented: “Altenar is making significant headway …

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Altenar introduces new tools for operators in ‘difficult’ Italian market

SBC News Altenar introduces new tools for operators in ‘difficult’ Italian market

Altenar has bolstered its range of products within the Italian market in announcing a variety of new tools and features for operators. The Matla-based sportsbook and igaming software provider has described the country as ‘one of the most sought-after European jurisdictions’ – where it has been live for the past four years. Francesco Papallo, Regional Director at Altenar, commented: “We …

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Altenar hopes to ‘generate appetite’ for football competitions with WSF Odds

SBC News Altenar hopes to ‘generate appetite’ for football competitions with WSF Odds

Altenar has partnered with WSF Odds to incorporate the Rome-based provider’s goalscorer odds and pre-match player props onto its platform. The sportsbook and igaming software supplier will now be able to offer its customers a ‘wide range of markets’ across football competitions in Europe and America, including goal scorers, team props and player props. Stella Avgoustidi, Account Manager at Altenar, …

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