Betmotion revamps LATAM proposition with Patagonia Entertainment

Luis Traversa – Betmotion

Legacy South American online bookmaker Betmotion has confirmed the successful migration of its online gambling verticals onto a new ‘mobile-first’ omni-channel platform powered by Patagonia Entertainment.

Operating since 2009, Betmotion reveals that it has chosen Patagonia platform provisions to revamp its LATAM profile, delivering a seamless and adaptable operating system supporting multi-market expansion initiatives.

Updating stakeholders, Betmotion’s COO Luis Traversa said: “The first half of the year has been one of relentless growth for the business and our migration to the Patagonia Entertainment platform sets us up perfectly for accelerated expansion. Our mobile-first strategy and dedication to offering the best user experience possible is key to further success in LATAM.”

Moving forward, Betmotion details a number of Patagonia-led enhancements that will accelerate the firm’s LATAM ambitions, with Betmotion amplifying its selection of third-party games and customer engagement functions.

Betmotion enhancements include a new player account area, displaying clear information on bonusing and customer transactions. Furthermore, Patagonia has delivered the South American bookmaker a new player loyalty and VIP programme, bolstering retention dynamics.

Patagonia Entertainment’s  Global Business Development Manager Victor Arias said: Our omni-channel platform will enable Betmotion to diversify its offering and continue its strong growth in Latin America. We’re thrilled to welcome Betmotion as a partner and give our games extra exposure”.

Check Also

Swedish consumer affairs agency highlights operator deficiencies on terms and conditions

Konsumentverket, Sweden’s consumer affairs agency, has issued a warning to licensed online gambling operators of …

BMIT strengthens innovation muscle investing in EBO Ai

Malta-based IT services and enterprise solutions provider BMIT Technologies has acquired a stake in AI …

Stefan Lundborg resigns from non-exec Kindred role pending SECA investigation

Kindred Group Plc has informed investors that corporate advisor Stefan Lundborg has resigned from all …