Sport

News about sports business

BoscaSports extends digital display partnership with britbet

SBC News BoscaSports extends digital display partnership with britbet

BoscaSports and britbet have extended their partnership by a further three years, with the former continuing to supply the UK pool betting provider with digital displays.  The contract renewal will see BoscaSports’ displays provided to britbet for its Tote betting racecourse operations, with the screens featuring live pricing, racecard data, premium form content, tips and live streaming.  So far, BosacaSports …

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Rivalo named ‘master sponsor’ of Brazilian BFA League

SBC News Rivalo named ‘master sponsor’ of Brazilian BFA League

Guilherme Bucchi,Rivalo has expanded the scope of its Latin American marketing, securing the ‘master sponsorship’ of Brazil’s BFA League American football tournament.  This will enable the Curaçao-based sports betting operator to benefit from enhanced visibility in Brazil, which is one of the largest markets for the National Football League (NFL) outside the US.  This will be spread across static, physical …

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DCMS notified of ‘going concern’ on racing levy’s post-covid recovery

SBC News DCMS notified of ‘going concern’ on racing levy’s post-covid recovery

The Horseracing Betting Levy Board (HBLB) has issued a ‘going concern’ notice on the funding scheme’s ability to continue after it published a troubling set of financial results today.  This morning, HBLB declared its annual report and accounts for 2020/2021 to DCMS, revealing that betting levy receipts taken for the year ending March 2021 had fallen to £82 million (2019/2020: …

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Epic Risk Management educates on gambling harms throughout rugby

SBC News Epic Risk Management educates on gambling harms throughout rugby

Epic Risk Management has partnered with the Rugby Players Association (RPA), Rugby Football Union (RFU) and Premiership Rugby to produce an educational gambling awareness programme. Epic has stated that it will use ‘first-hand experience’ to educate players on the risks of problem gambling and gaming, while illustrating when and how to get help. The programme will also include crucial anti-corruption …

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8Xbet signs ‘EPL legend’ Teddy Sheringham as brand ambassador

SBC News 8Xbet signs 'EPL legend' Teddy Sheringham as brand ambassador

8Xbet has signed former Manchester United and England player Teddy Sheringham as its latest brand ambassador in a two-year deal. The striker will play a role in the company’s Asian market expansion plans, and the deal sees Sheringham appear in branding across 8Xbet’s web and social channels. 8Xbet Founder, Ryan Li, commented on the collaboration: “8Xbet is extremely proud to …

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Charlie Hunter, Boreham Wood FC CEO: “LV BET critical partner in our sporting story”

SBC News Charlie Hunter, Boreham Wood FC CEO: “LV BET critical partner in our sporting story”

After a turbulent two years playing behind closed doors, Boreham Wood FC has experienced a positive 2021, with strong league results, an impressive FA Cup run and a mutually beneficial partnership with LV BET.  Sponsorship arrangements between betting companies and football clubs have been under scrutiny, as the government moves ahead with its review of the 2005 Gambling Act. Gambling …

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Entain strengthens community relations in granting 19 football clubs £5,000

SBC News Entain strengthens community relations in granting 19 football clubs £5,000

The Entain Foundation and the three Pitching In Trident Leagues (The Isthmian, Northern Premier and Southern Leagues) have offered 19 clubs grants of up to £5,000 each from the latest round of allocations. From the Trident Community Foundation, the grants cover clubs across England and Wales, with a focus on strengthening community relations. Some of the projects included are; programmes …

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Former Health and DCMS Minister backs racing industry ahead of gambling review

SBC News Former Health and DCMS Minister backs racing industry ahead of gambling review

Matt Hancock, the former Secretary of State for Health, has outlined his support for the horse racing sector ahead of the Gambling Act review judgement, as reported by the Racing Post.  Expected sometime this spring, the government’s overhaul of the 2005 Gambling Act aims to address major changes in the British betting and gaming industry, notably the rise of online …

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IMG Arena accesses betting data from 19 European football leagues

SBC News IMG Arena accesses betting data from 19 European football leagues

IMG Arena has been appointed as the official fast betting data partner for 19 European football leagues and 44 competitions. The deal sees the sports content and technology business gain access to live game data in stadiums from around 8500 matches a season and distribute this to sportsbook operators globally. This includes top and lower tiers of domestic leagues, domestic …

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Sportradar secures extension of integrity deal with Brazilian Football Confederation

Brazil

Sportradar Integrity Services (SIS) has secured an extension of its contract with the Brazilian Football Confederation (CBF) for a further three years. The integrity unit of Nasdaq-listed sports data and technology firm Sportradar, SIS – which first partnered with the CBF in 2017 – will also provide bet monitoring of a wider range of Brazilian football tournaments via its Universal …

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