Sport

News about sports business

Stake.com makes Formula One debut in Pietro Fittipaldi partnership

SBC News Stake.com makes Formula One debut in Pietro Fittipaldi partnership

Stake.com has revealed a partnership with Pietro Fittipaldi ahead of the Formula One season which begins this weekend.  Pietro, Haas F1 Team driver, is also joined by his brother Enzo, the Charouz F2 Racing team driver, to become the firm’s Brazilian representatives for the 2022 renewal, whilst the pair will provide F1 fans with analysis of each race. “We’re delighted …

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PandaScore secures ‘largest yet’ Sporting Solutions data deal

SBC News PandaScore secures ‘largest yet’ Sporting Solutions data deal

Esports data and odds provider, PandaScore, has formed a partnership with sports data supplier Sporting Solutions in a bid to boost both companies’ services.  Sporting Solution will utilise PandaScore’s odds and data services through its connect platform which aims to build ease of integration for the customers of the firms. Flavien Guillocheau, CEO at PandaScore, commented: “Sporting Solutions is a …

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Entain’s Eurobet expands virtual sports portfolio via GlobalBet deal

SBC News Entain’s Eurobet expands virtual sports portfolio via GlobalBet deal

Virtual sports supplier GlobalBet has entered into an agreement with Eurobet, an Italian market subsidiary of the international Entain group. The agreement will see GlobalBet provide Eurobet with its flagship Virtual Football PRO product and ADM licensed products across both online and retail verticals – with the latter covering multiple locations throughout Italy. Developed by GlobalBet’s in-house team, the virtual …

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Rainbow Sports launches free data centre for African football’s commercial development 

SBC News Rainbow Sports launches free data centre for African football’s commercial development 

Pan-African sports agency Rainbow Sports Global has launched its ‘African Football Data Centre’, an open information platform tracking the commercial developments of Africa’s professional football leagues. The data centre has been co-developed by Football Benchmark, the dedicated football analytics and commercial reporting tool of Big-4 auditor KPMG – with a view to provide stakeholders the most comprehensive and accurate information …

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XB Net racing content ‘fits seamlessly’ into Indian market via NorthAlley deal

SBC News XB Net racing content ‘fits seamlessly’ into Indian market via NorthAlley deal

XB Net, a content provider for North American and Australian horse racing, has formed a digital distribution rights deal with Indian technology company, NorthAlley. As the betting firm expands its international footprint, the agreement covers XB Net’s live picture delivery and local pool-wagering services from a network of tracks in the two regions, giving NorthAlley a ‘highly-flexible’ programming schedule. This …

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SBK launches SBK Betting Zone to boost pre-Cheltenham content

SBC News SBK launches SBK Betting Zone to boost pre-Cheltenham content

SBK has announced the launch of the SBK Betting Zone, a new content hub combining writers, brand ambassadors, podcasts and previews.  The Smarkets-powered sportsbook has moved to bolster the range of content available to its customers via the new product, which will focus on highlighting the app’s odds to provide “insights, betting ups, and previews”. This will feature contributions from …

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Betcris strengthens LatAm presence via Brazilian football partnerships

SBC News Betcris strengthens LatAm presence via Brazilian football partnerships

Online sports betting platform Betcris has formed partnerships with Brazilian football clubs Ceará and Fortaleza. Both collaborations aim to boost the company’s presence within the Brazilian market, where it currently has deals with brand ambassadors Ronaldinho Gaúcho, ex-professional footballer, and tennis player Natalia Gutlier. Angelo Alberoni, Country Manager of Betcris in Brazil, commented: “Betcris is a leader in Latin America …

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Betcris marks Polish sponsorship debut with volleyball and handball teams

SBC News Betcris marks Polish sponsorship debut with volleyball and handball teams

Betcris has confirmed two partnerships in Poland with handball team Lomza VIVE Kielce and volleyball team Asseco Resovia Rzeszow.  In a recent press conference, representatives of Betcris Poland and the clubs signed the contract and symbolically handed a team T-shirt, with Betcris logo on the sleeve, to Board Member Jacek Jakubowski.  Jakubowski commented: “We are very proud to officially announce …

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MansionBet’s Bristol City partnership set to end following sportsbook closure

SBC News MansionBet's Bristol City partnership set to end following sportsbook closure

MansionBet has confirmed the end of its collaboration with Bristol City FC, and is set to step down as the EFL Championship club’s principal partner at the end of this month. As the betting brand is removed from the team’s shirts at the end of the season, the announcement follows Mansion Group’s decision to close its sportsbook from 31 March …

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