North America

FOX Sports unites with Sportradar to enhance in-game broadcasts

Leading European sports data, integrity services and content provider Sportradar has continued its US technology expansion after announcing that it has secured a partnership with broadcaster FOX Sports to deliver new audience innovations and experiences. Announcing its latest US-centric partnership, Sportradar will utilise its data collection mechanisms and insight capacities to develop live engagement tools/functions for FOX Sports in-game programming. FOX Sports …

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Revamped website to support Golden Race’s global growth

website

Golden Race has backed up a recent bid for global growth, which has seen it gain both a UK supplier licence and associate membership to NASPL in North America, by launching a new website to provide clearer information for prospective customers, partners and media organisations across target territories. Having made its name through a popular range of products across emerging …

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Lorenzo Pellicioli takes IGT Chairmanship

The governance of New York-listed gambling technology group IGT Plc has confirmed that Lorenzo Pellicioli will take the remit of corporate Chairman of the Board, having previously served the role on an interim basis. Updating investors, IGT concludes its governance leadership search, which was sanctioned this August following the departure of Phil Satre to NASDAQ casino and leisure operator Wynn …

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PGA Tour tasks IMG Arena with delivering ‘innovative and safe’ betting content

IMG Arena, the newly formed ‘betting innovation division‘ of leading global sports agency IMG announces its first comprehensive data partnership with golf’s PGA Tour. Securing a multi-year partnership, IMG Arena becomes the lead distributor of PGA Tour (US + North American golf) data to sports’ media, news, betting and entertainment organisations worldwide. Further commercial provisions, see IMG Arena become the …

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The Biggest Miss: How Sweden might inadvertently create a black market for betting

SafeEnt

Ismail Vali, Senior Consultant for iGaming Leaders, delivers a two-part explanation about how operators in Sweden have been forced to act upon regulatory changes that are only vaguely specified but affect the day-to-day operational realities of running a sportsbook. The lack of clarity provided by the Lotteriinspektionen has led Vali, who authored the recent Bricks vs Clicks article and a …

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Golden Race granted associate membership to NASPL

NASPL

Golden Race has been granted associate membership to the North American Association of State & Provincial Lotteries (NASPL), a regional organisation spanning Canada and the US that facilitates better communication between lottery operators, as well as between lottery operators and gaming vendors. The virtual sports platform provider has joined 52 lottery operators/suppliers in Canada and the US, including IGT, Intralot, …

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William Hill US expands Devils profile with MSG Networks media partnership

William Hill US continues to expand its east coast profile, confirming that it has secured a comprehensive sponsorship arrangement with MSG Networks for the broadcasts of NHL franchise the New Jersey Devils. The bookmaker announces a further ‘groundbreaking sponsorship’ for its expanding east coast operations, which will see its New Jersey betting properties promoted across a mix of in-game integrations, …

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New York Red Bulls may look to win big with betting partnership

It has been reported by the  that MLS franchise, New York Red Bulls are holding talks with betting companies over potentially selling the naming rights to the club’s 25,000 seater stadium.   Since its opening in 2010, the stadium has been named after the club’s primary sponsor Red Bull, however according to a report by the SportsBusiness Journal, the franchise is …

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DraftKings enhances New Jersey footprint

DraftKings has partnered with the Resorts Casino Hotel, the first casino hotel in New Jersey, for the launch of a premium sports betting experience at the venue. The operator has announced that the sports betting venue, which is set to open its doors in at the end of this month is nearing completion, pending approval from the Division of Gaming Enforcement. …

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Kambi strengthens US footprint with Pennsylvania casino partnership

Kambi has unveiled a multi-year agreement with Greenwood Gaming and Entertainment, owner of the largest casino gaming complex in the U.S. state of Pennsylvania, Parx Casino. The deal will see Kambi provide its sports betting platform, range of managed services and renowned land-based wagering experience to Parx Casino, which will later be complemented by the launch of a Parx-branded online …

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