Glitnor Group signed as IBIA integrity partner through its Ontario LCKY brand 

The International Betting Integrity Association (IBIA) has further strengthened its influence in the world of sports by partnering with Glitnor Group and its Ontario sportsbook offering. 

Under the current framework, all licensed sports betting providers in the Canadian Province, where Glitnor operates as LCKY Group and manages the luckycasino.ca brand, are required to be a member of a betting integrity monitoring body.

David Schwieler, LCKY Group CEO, said: “At Glitnor Group, we’re dead serious about keeping our betting games fair and square. That’s why teaming up with IBIA is a big deal for us. We know how crucial it is to protect the spirit of sports, and we’re ready to roll up our sleeves and work closely with the IBIA to make sure sports betting stays exciting, speedy, and above all, fair.”

The IBIA itself is a non-profit body that works with more than 50 companies and 125 sports betting brands around the world, ensuring the highest sports betting integrity standards are being followed in regulated markets. 

According to the organisation’s latest report, Ontario is a leading regulated gambling jurisdiction that is expected to reach a channelisation rate of 97% by 2028. IBIA currently works with more than 60% of private sports betting operators with a licence in Ontario. 

Khalid Ali, CEO of IBIA, added: “I am delighted to welcome Glitnor Group as IBIA’s latest member in Ontario. Glitnor and IBIA share a common goal to maintain the integrity of the sports betting marketplace and to protect consumers and sports from match-fixing. 

“Ensuring product integrity is paramount to our approach and we look forward to integrating Glitnor within our leading global sports betting integrity monitoring system.”

Most recently, the IBIA signed esports odds provider Oddin.gg and Yolo Group’s Sportsbet.io product into its network of global partners.