Affiliate News

Super affiliate Better Collective is planning to improve its marketing team by recruiting three experienced marketing managers for its bettingexpert website. Better Collective has seen extensive growth over the past few years and has just received the Børsen Gazelle award for the 4th consecutive year, placing the company among the fastest growing Danish companies. However the firm has its eyes …

In a series of articles, David Clifton, director at licensing and gambling consultancy Clifton Davies, takes a look at the changes to the UK’s gambling licensing laws which are due to be in place by October. How will the forthcoming changes affect affiliates? Will they have to remove any adverts from non-UK licensed operators? What about editorial-led content about non-UK …

Online betting service and affiliate FREEBETS.com has launched a new interactive ‘Talking Mobile’ series with some of the biggest operators in the gambling industry. The Q&A features are intended to give an insight into the development and success of bookmakers’ Apps in a competitive and fast-moving online environment. Questions from the FREEBETS.com team, who between them have over 50 years’ …

WatchandWager, the California-based arm of Webis Holdings plc that enables customers from around the world to wager directly into global race track betting pools, has launched a new affiliate programme in partnership with affiliate software supplier Income Access. WatchandWager offers legal, licensed and regulated online wagering on horse racing and greyhound racing in the US. Offering more tracks than any …

Ahead of the Summit of iGaming Malta (31 Oct – 1 Nov), Team SBC talks to XLMedia Founder and CEO Ory Weihs, to get the lowdown on XL Media’s successful IPO launch. Having founded XLMedia in 2008, Ory Weihs successfully negotiated an initial public on the London AIM in March 2014, making XLMedia the first specialist igaming marketing company to …

Swedish punter ‘Zami‘ has just won €10,000 and the title of bettingexpert Tipster of the Year after outperforming  more than 1,500 other tipsters who give their tips for free on bettingexpert.com. How does it feel to win the very first bettingexpert Tipster Of The Year award? It feels great to be the winner of the bettingexpert Tipster of the Year …

EypoBet, a brand new sportsbook and casino website, is proud to announce the launch of its affiliate programme in partnership with digital and affiliate software supplier, Income Access. EypoBet features over 300 casino and live casino games, which are powered by leading software providers such as Net-Ent, Microgaming and Betsoft Gaming. Game titles vary from classic casino offerings such as …

Guts Affiliates, the official affiliate program for guts.com, has instructed Ihre Consulting to assist it with affiliate recruitment and assist them in growing to the next level. Guts.com targets casino players and sports bettors from many countries, but specifically Norway, Sweden, Finland, Canada, Australia, Germany and UK. They have multiple currencies, languages and 24/7 customer support in Norwegian, Swedish, English …

SBC’s Affiliate and Marketing  Correspondent Marc Pedersen asks why the industry is still so protective over player data that could be mutually beneficial. Speaking at the May Betting on Football Conference, Better Collective’s Head of Marketing Andreas Phillipsen, eloquently described igaming’s current data distribution between operators and marketing partners as ‘black box relationships’. These three words combined expertly to explain …