Regulatory Expert

Martin Lycka: From the abyss of agony to the peak of ecstasy… and sometimes back!

In his monthly column for SBC, Martin Lycka, Entain’s Senior Vice President of US Regulatory Affairs & Responsible Gambling, believes cake is in order for some of those regulatory regimes that have turned agony into ecstasy… Dear reader,  I can hardly believe that I am welcoming you to the third season of my SBC column. but here we are at …

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Martin Lycka: Gambling taxation with representation…

Martin Lycka, Entain Plc’s Senior Vice President of US Regulatory Affairs & Responsible Gambling, comments on the thorny yet unavoidable issue of industry taxation and why operators may hiss at feeling short-changed… Jean Baptiste Colbert, the Sun King’s First Minister of State, once quipped that “the art of taxation consists in so plucking the goose as to obtain the largest …

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Martin Lycka: At the crossroads of esports and betting 

Martin Lycka, Entain’s Senior Vice President of US Regulatory Affairs & Responsible Gambling, delves into the world of esports as the sector becomes increasingly popular for sportsbooks across the world. Just west of Mar Sara, 25 March 2506, 12:45 Zulu Time: a deserted platoon of Terran Marines, supported by a few remaining Vultures running on fumes and a Siege Tank …

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Martin Lycka: The importance of being liquid

Market-by-market, regulators face critical choices in how to govern the intricacies of managing product liquidity vital for all online gambling disciplines. Martin Lycka, Entain Plc’s Senior VP of North American Regulatory Affairs and Responsible Gambling examines how regulators should approach online gambling’s complex liquidity conundrum, maintaining a balance between effective market management and commercial appeal for consumers. ____________________ Liquidity is …

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Martin Lycka: The Empire State asks ‘How About Sports Betting?’

Entain’s Senior Vice President of US Regulatory Affairs & Responsible Gambling Martin Lycka checks his playbook as New York State drives for the mobile betting end zone.  “How about sports betting?”; could these four simple words uttered by NY State Governor Andrew Cuomo at a December press conference be an auspicious sign of things to come as regards regulation of mobile sports betting in the Empire State?  Some would argue …

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Martin Lycka – Santa’s correspondence with Gambling…

In the latest of a series of columns on international gambling legislation, Entain Group’s recently promoted Senior Vice President of US Regulatory Affairs & Responsible Gambling Martin Lycka shares another letter to Santa… The other day, a letter came through our letterbox which was stamped ‘North Pole’. Within the gilded envelope made of silky smooth paper, was this message: “Dear …

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Martin Lycka – O Canada when will you revamp sports betting?

Despite all the sports betting regulatory action in the US following last week’s votes, GVC Holdings Senior Vice President of US Regulatory Affairs & Responsible Gambling Martin Lycka is looking at the reaction further north. The fearless men who stand on guard at the Ontario border, through snow, wind and sleet, noticed something rapidly whirling through the plains of Michigan …

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Martin Lycka – Torn souls of the great regulatory game

GVC Holdings’ Director of Regulatory Affairs Martin Lycka offers an insight into the lives of the gambling industry’s regulatory experts.  _________  ‘Hic sunt leones’ –  here are lions, is a phrase used in times gone by to denote unknown territories on maps. At the time of its first visionaries, there would have been no easier task than drawing a regulatory …

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Martin Lycka – Regulatory high temperatures cancel industry’s ‘silly season’

Facing key regulatory showdowns across the European markets of Spain, Sweden, Germany and the UK, Martin Lycka GVC Holdings Director of Regulatory Affairs tells industry leadership to buckle down for the stresses of a working summer…  _____________ COVID-19 has upended everything. Even the regulatory silly season is now at risk of being cancelled; that eagerly awaited period of slow news …

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