Better Collective Spotlight

For this month’s Better Collective Spotlight, we returned to Betarades – a provider of sports insights and free betting tips in Greece – to look at its Tipster League product launched in February. Edward Fowler, Marketing Automation Specialist at Better Collective, shares his insights on the product which lets users guess the outcome of events and compete for attractive monthly …

For this month’s Better Collective Spotlight, SBC News took a closer look at Speltips.se, the flagship brand for Better Collective in Sweden. We asked Jesper Ribacka, Director of Better Collective Stockholm, about the history of tipster sites in Sweden, why the opportunity is greater for affiliates than operators and what the future might hold for the country’s affiliate market.  SBC: …

Late last month, leading igaming affiliate Better Collective acquired a 60 per cent stake in RotoGrinders – the operator of news and information portals rotogrinders.com, pocketfives.com, sportshandle.com, usbets.com and pennbets.com – for a fee of $21m. We caught up with Tomás Vaz de Carvalho, Project Manager of Global Operations at Better Collective – who also confirmed that it will acquire …

Better Collective has been crowned Best In-House Team at the inaugural SEMrush Nordic Awards for the work between its in-house Organic Performance and Digital Intelligence teams on the optimisation of Brazilian facing website Sites de Apostas. The leading igaming affiliate, who this week reported Q1 revenues up 97 per cent, said that the award was proof that its growing stable …

A known brand in the German language market, Wettfreunde is the go to place for in-depth match analysis, data based sports betting tips and outrights odds comparison. In March, the team launched an extensive redesign of the Wettfreunde website, including a new logo and a reworked structure of the website to improve the user experience. We caught up with Sebastian Faurholdt …

Having described the Cheltenham Festival as “the biggest week in horse racing”, leading igaming affiliate Better Collective will provide its tipster community on bettingexpert.com with the best advice on which horses to bet on, where to bet and how to enjoy the action live. On the eve of the Festival, Joe Ryan, Video Production Lead for Better Collective, breaks down …

A week on from the annual affiliate-induced madness at LAC, an event typically awash with sports stars past and present donning the colours of companies in attendance at the ExCeL, SBC News took a closer look at the use of brand ambassadors. For the next edition in our Better Collective Spotlight series, we turned our attention to BonusCodeBets, and specifically …

An established provider of free betting tips and valuable sports information, all created by a team of talented journalists, Betarades – part of the growing stable of Better Collective brands – has taken its output to the next level by converting some of the content into video. For the latest instalment in the Better Collective Spotlight series, the Greek firm’s …

The World Cup semi-final between France and Belgium came out as the top match in 2018 across the bettingexpert tipster community. The match finished 1-0 at the Krestovsky Stadium, as Barcelona’s Samuel Umtiti scored the only goal to take Les Bleus into the final. As part of the Better Collective Spotlight series, SBC News also learned that France’s subsequent victory over …

With over 10 years of experience, Wettfreunde has earned a reputation for housing some of the best German language content relating to sports betting insights and knowledge, while delivering a highly objective system determining an operator’s quality against a series of stress tests. The site, which translates to English as ‘for betting friends’, has quickly become the go to place …