Erin-Marie Gallagher

The Mill Adventure expands sports content portfolio with Altenar link-up

SBC News The Mill Adventure expands sports content portfolio with Altenar link-up

Altenar will now supply its fully-managed sportsbook solution to The Mill Adventure after the duo secured a new partnership. The Mill Adventure, which currently holds B2B and B2C licences from the Malta Gaming Authority (MGA) and Spelinspektionen, will gain access to a range of sports content and risk management services as well as trading and business support via the Altenar …

Read More »

Pinnacle Solution: Establishing a standalone esports betting destination

SBC News Pinnacle Solution: Establishing a standalone esports betting destination

The Esports Hub, developed by Pinnacle Solution, will enable operators to engage with esports fans on a new level by creating a standalone esports betting destination. Designed as an extension of Pinnacle Solution’s existing esports trading product, the Esports Hub encapsulates the company’s market-leading esports content in one place – something Pinnacle CEO Paris Smith hopes will promote esports betting …

Read More »

European Lotteries urges EU Council to omit online gambling references from DSA

European Lotteries urges EU Council to omit online gambling references from DSA

European Lotteries has called for the EU Council to exclude explicit mentions of online gambling and betting services from the Digital Services Act (DSA). Ahead of this week’s meeting in Brussels, the organisation stressed that mention of online gambling within the context of freedom of establishment is inaccurate. Arjan van ’t Veer, the General Secretary of European Lotteries, commented: “The …

Read More »

SIS broadens international reach with new US subsidiary

SIS broadens international reach with new US subsidiary

SIS has outlined its plans for further international expansion after launching its new US subsidiary, SIS Content Services Inc. The launch of its US division, SIS explained, demonstrates the company’s commitment to the US market as it looks to capitalise on the “opportunities available to digital and retail sportsbook operators and horse racing stakeholders”. Richard Ames, CEO of SIS and …

Read More »

Digital Transformation: why you can’t risk getting left behind

SBC News Digital Transformation: why you can’t risk getting left behind

Historically, it was innovative for casinos to have a digital transformation strategy; in today’s world it’s crucial for survival, writes Ashley-Christian Hardy – Director of Product & Design at Gaming Innovation Group (GiG). Not to get into a history lesson, but the online gaming industry has been going through digital transformation for a while. Ever since the first online casino …

Read More »

Fast Track to power Stanleybet’s player engagement

SBC News Fast Track to power Stanleybet’s player engagement

Stanleybet has become the latest company to select Fast Track CRM to fuel player engagement across its online portfolio. The Fast Track CRM platform will enable Stanleybet to increase ROI on marketing campaigns, as well as directly target groups of players, boost player engagement and less churn, all in real-time. By accessing Fast Track’s machine learning capabilities and segmentation model, …

Read More »

Paul Dent: Who is responsible for Safer Gambling?

Paul Dent: Who is responsible for Safer Gambling?

With the online gambling industry continuing to grow rapidly, Paul Dent – Gambling Therapy Manager at Gordon Moody Association (GMA) – asks who should be responsible for safer gambling measures? Recent conferences have brought together regulators, operators and organisations representing those harmed by gambling, to share views on industry safeguards, duty of care, customer controls and protections . This shows …

Read More »

SIS backs Australia’s RACELAB GLOBAL with significant investment

SIS backs Australia’s RACELAB Global with significant investment

SIS (Sports Information Services) will expand both its international and digital presence after making a significant investment in RACELAB GLOBAL, an Australian racing data science company. As a result of the investment, SIS will gain access to RACELAB GLOBAL’s proprietary technologies, including the supplier’s live PRO FORM informatics and ODDS ENGINE technology suite. Richard Ames, SIS CEO and new Chair …

Read More »

N1 Partners Group goes live with SOFTSWISS Jackpot Aggregator

SBC News N1 Partners Group goes live with SOFTSWISS Jackpot Aggregator

N1 Partners Group has become the first company to go live with the SOFTSWISS Jackpot Aggregator, enabling the affiliate to create a range of different jackpot campaigns for its players. Through the strategic collaboration with SOFTSWISS, N1 Partners Group can “combine any groups of players from all its projects into its own global jackpots”. “We believe that connection to SOFTSWISS …

Read More »