Having a solid pre-match offering with a wide array of markets is essential to driving player engagement throughout the Qatar World Cup, according to the latest betting focus report by BtoBet. In the FIFA World Cup Qatar 2022 report, BtoBet highlighted that pre-match turnover during high profile events, such as the World Cup, tends to be larger when compared to …
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Clever Advertising: affiliation will be one of the most important acquisition channels in North America
A company with a global focus, Clever Advertising is comfortable with the ‘ever-changing’ regulatory environments and will continue to pursue expansion into new markets. That’s according to Marcos Oliveira, the company’s Chief Operations Officer, who spoke to SBC about the growing importance of affiliation, regulatory changes and the opportunities in new markets across the world. SBC: Tell us about your …
Read More »SOFTSWISS: jackpots “equally as engaging” for new and existing players
Jackpots have long been used to help onboard new players and retain existing bettors, and according to a new report by SOFTSWISS, the feature has been shown to boost engagement with both player segments. Analysing statistics from three of its clients – namely Casino at N1 Bet, Fight Club and JooCasino – SOFTSWISS wanted to find out how the roll …
Read More »Jim Brown: Sportradar’s new program is taking a holistic approach to athlete wellbeing
Collaboration and proactive education initiatives around the potential risks of sports betting can help form the basis of a holistic athlete wellbeing program, according to Jim Brown, Sportradar’s Head of Integrity Services & Athlete Wellbeing for North America. Announcing the launch of the Athlete Wellbeing Program at SBC Summit North America, Brown began by giving an overview of what the …
Read More »Dotan Lazar: LSports – Technology over human eyes… no room for error
It’s been an incredible 10th anniversary year so far for LSports, according to CEO and Co-Founder Dotan Lazar, with some big developments on the product front and much more to follow. SBC: Thanks for taking the time out to chat with us. 2022 has been a busy year so far; how have the first six months been for LSports? Dotan …
Read More »Jens Podewski, FinXP: resolving payment headaches for the igaming industry
Banks may often be reluctant to offer payment services to high-risk industries such as the igaming sector. But according to Jens Podewski, payment solutions provider FinXP is making waves in the industry as a one-stop solution for gaming companies struggling to access payment and banking solutions. Speaking to Payment Expert, the FinXP Founder and CEO began by shedding light on …
Read More »FSB selects Ken Paterson to spearhead Tier 1 deliveries
FSB has bolstered its technology team with the appointment of Ken Paterson who will become the company’s new Global Delivery Director. Paterson, who previously served as the Chief Enterprise Architect at GVC, will be responsible for ensuring that FSB’s “technical procedures and infrastructures are in place to execute on-time, on-budget, high quality delivery” for its growing network of Tier 1 …
Read More »Tiidal Gaming’s Sportsflare secures licensing deal with Bayes Esports
Sportsflare, a subsidiary of Tiidal Gaming Group, has become the latest company to join Bayes Esports’ network of partners after the two signed a new licensing agreement. By working together with Bayes Esports, Sportsflare will benefit from real-time live data for a host of esports titles such as League of Legends, CS:GO and Dota2. This data will be used to …
Read More »LSports goes scout free with new Computer Vision data feed
Real time sports betting data provider LSports has developed “advanced computer vision technology” which, it claims, will support the launch of its new machine-driven sports data feed. The CV-based feed, according to LSports, does not require scouts, and will instead use an automated solution to analyse live sports streams in real time and convert that information into data. In a …
Read More »Simon Westbury, Digitain: Innovation is much more than just invention
Betting and gaming companies should be taking risks when it comes to innovation, Digitain’s Chief Business Officer Simon Westbury told SBC, as this can lead to new channels of growth. Speaking at the recent SBC Betting on Sports Europe conference, Westbury reflected on the first six months of the year – highlighting some of the ways in which Digitain has …
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