Ahead of the 2022 FIFA World Cup, betting companies are placing a large focus upon the ‘home betting experience’ – and one way to do this is through enhanced data offerings. According to Andy Wright, CEO of Sporting Group, the launch of the new Betting Innovation Centre will enable operators to offer more in-depth player stats markets. Discussing Sporting Solutions’ …
Read More »Erin-Marie Gallagher
Delasport: sports betting through the ages part 1
In a two-part series for SBC News, Delasport takes a deep dive into the history of sports betting, shedding some light on what lies ahead for this burgeoning industry. Sports betting has been recorded as far as 2000 years ago. Since there have been sports, people have been compelled to bet on the results. Regulation on sports betting was first …
Read More »Wazdan: why innovation in igaming doesn’t have to mean revolution
The emergence of cutting-edge technologies has always shaped the landscape of the igaming industry, promising to take frontrunners to the next level and leave those too slow to adjust, according to Wazdan. We’ve seen businesses utilise AI-led technology, VR, blockchain, and now the Metaverse in many ways that help them stand out from competitors. However, with some of these technologies …
Read More »FSB upgrades platform UI with React-powered front end
FSB has committed to improving its partners’ site performance with the launch of its new “future-proof” React-powered front end. The revamped front end, it says, will deliver an improved user interface and faster page loads in addition to facilitating “slicker rendering, seamless third party integrations and enhanced SEO”. Sam Lawrence, Chief Technical Officer at FSB, said: “This exciting upgrade to …
Read More »Oddin.gg: in-play markets key to esports betting engagement
The majority of bets placed on esports tournaments occur during live games, according to new statistics from esports odds provider Oddin.gg. The firm’s data was taken from three major esports events in May 2022 – PGL Major Antwerp 2022: Counter-Strike: Global Offensive, ESL One Stockholm 2022: Dota 2 and Mid-Season Invitational 2022: League of Legends. Based on the statistics, Oddin.gg …
Read More »SBC Leaders Magazine: a North American special
With more US states opening up to a regulated gambling framework, and Ontario recently joining the fold, Issue 21 of SBC Leaders Magazine sets out to shine a spotlight on the developments taking place across North America. Kickstarting this edition of the magazine, Jan Jones Blackhurst takes us on the journey of her career – beginning with the dare that …
Read More »Golden Crown Casino drives player engagement with SOFTSWISS Jackpot Aggregator
Golden Crown Casino has become the latest company to partner with the SOFTSWISS Jackpot Aggregator, which will see the casino enhance its player engagement strategy. Under the terms of the new deal, the casino will launch its first jackpot campaign, Golden Crown Jackpots, which SOFTSWISS noted will help boost bettor engagement. The jackpot campaign will comprise three progressive levels: mini, …
Read More »Catena Media expands horse racing content with Spotlight Sports Group’s Superfeed
Catena Media will integrate Spotlight Sports Group’s Superfeed engine into its horse racing-focused websites after the two companies agreed a new partnership. Under the terms of the deal, CatenaMedia’s GG.co.uk and racingtips.com will benefit from the full international offering of data and content from more than 60,000 races annually, made available via the Superfeed engine. Daniel Smith, Spotlight Sports Group’s …
Read More »Smarkets: chances of Boris Johnson departure more likely after by-election blow
The prospect of Boris Johnson leaving Number 10 before the year is out look increasingly likely today, with Smarkets indicating a 35% chance of the Prime Minister being ousted – up from 28% last night. Following what can only be described as a challenging night for the Prime Minister’s leadership, Smarkets revealed that the results of the two by-elections were …
Read More »Pronet Gaming eyes up new opportunities in Asian markets
Emerging markets across Asia will become a key focus for Pronet Gaming after the company’s expansion plans have been completed “ahead of schedule”. At the turn of the year, Pronet noted that it had signed 35 new clients over the last 18 months which has enabled the company to roll out its sportsbook and casino platform solutions across a number …
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