Tag Archives: youtube

Sportium revamps YouTube profile for new La Liga Season

Spanish bookmaker Sportium has relaunched its YouTube channel seeking to deliver the best content, discussion and betting viewer engagement for La Liga season 2018/19 and beyond. Sportium, the Ladbrokes and Grupo Cirsa Spanish market joint-venture details that its revamped YouTube channel will support its status as ‘official betting partner’ of La Liga. Spain’s new football season kicked-off this weekend with …

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The World Cup’s Finest with Optimove’s Motti Colman

In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. Today we hear from Motti Colman, Director of New Business at Optimove, who addresses a belief that Paul Gascoigne was going to …

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No Joke… Coral taking KSI vs Logan Paul very seriously!

Whilst all bookmakers are consumed by Russia 2018 trading, they may have neglected a major sporting event taking place this summer. Scheduled for a sell-out Manchester Arena on 25 August, British social media star KSI is set to box controversial American vlogger Logan Paul. A  boxing match between two novice ‘whitecollar’ fighters, won’t set the sporting world alight, however, bookmaker …

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Esports as big as American football for millennials, poll suggests

Copyright: rklfoto123 / 123RF Stock Photo

Esports is as big as American football for young Americans, according to a poll conducted by the Washington Post. 40% of 14 to 21-year-olds taking part in the poll claimed to be football fans; with 38% counting themselves as fans of esports. “The popularity of esports and online gaming among American teens and young adults as both a recreational activity …

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Metal Casino Live to fuse gaming experiences and rock music

Metal Casino, launched last year and part owned by ‘The Prince of Darkness’ Ozzy Osbourne, is to launch a dedicated gaming and music show. The live broadcast is set to be streamed on the Twitch and YouTube platforms, and well feature music, chat, audience interaction, live games and opportunities to win big prizes. Set to be broadcast twice a week, …

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Scientific Games name Shawn Dennis as new Chief Marketing Officer

Scientific Games has appointed Shawn Dennis, a 25-year veteran of entertainment, consumer products and sports marketing industries, as Chief Marketing Officer. In her new role Dennis will be responsible for growing Scientific Games on a global scale, and increasing engagement with customers and players across its interactive, lottery and gaming segments. Kevin Sheehan, Scientific Games Chief Executive Officer and President, …

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IGRG’s third industry advertising code focuses on social media and affiliate verticals

Seeking to enhance industry advertising standards and promotional best practices, the Industry Group for Responsible Gambling (IGRG) has published its new ‘Gambling Industry Code for Socially Responsible Advertising‘ guidelines document. The document forms part of the IGRG’s ongoing industry code, which seeks to be implemented by the end of 2017. Presenting its third edition, the Code was originally produced in …

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Ball Street launches YouTube summer football tournament ‘FanLeague Cup’

Fan-led sports content specialist agency Ball Street has announced the launch of its YouTube summer football tournament, sponsored by sports user engagement app FanLeague. The Social media specialist launches its ‘FanLeague Cup’ football tournament which will feature a number of popular YouTube football teams and commentary from Ball Street network contributors. Founded in 2012 by former media executives Matt Wilson …

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Twitter loses streaming rights to NFL Thursdays

Social media network, Twitter has lost the right to live stream NFL ‘Thursday Night Games’, as the league chooses Amazon as its new content streaming partner. Updating league stakeholders, NFL governance informed that Amazon, the world’ largest digital retailer had won the right to stream 10 NFL Thursday night games for season 2017/18. US business news sources report that the …

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Kick off…Facebook signs live content partnership with MLS & Univision

Social media giant Facebook Inc has furthered its presence within sports, by agreeing a live streaming content partnership with Major League Soccer (MLS) and Spanish-language American broadcaster Univision Deportes. This weekend, Facebook executives confirmed that 22 live matches would be streamed ‘in-English’ on Univision Deportes Facebook page. Univision will support the Facebook streams by providing English commentary and ‘unique Facebook’ …

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