Tag Archives: Yolo Group

Sportsbet.io talks crypto fears, demanding audiences, sporting alliances & AI

SBC News Sportsbet.io talks crypto fears, demanding audiences, sporting alliances & AI

Billed as a “fun, fast and fair cryptocurrency and fiat sportsbook,” Sportsbet.io, a brand operated by Yolo Group, quickly set about carving its own path through a saturated environment following its establishment eight years ago. Despite a swift and widespread embrace of sporting partnerships to gain traction across strategically targeted jurisdictions, to utilising digital currencies to appeal to a new …

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Mark Robinson: Yolo Investments focused on solving igaming & fintech pain points

SBC News Mark Robinson: Yolo Investments focused on solving igaming & fintech pain points

Nestled on the coast of the Baltic Sea, the picturesque and medieval influenced city of Tallinn was the recent setting as SBC News gathered with various figures of the Yolo Group to witness the lid being lifted on various aspects of the business. Across an action packed two days, comprising an eye opening partners event, sneak peak of the luxury …

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Sportsbet.io nets two-season back-of-shorts deal with Hull City

SBC News Sportsbet.io nets two-season back-of-shorts deal with Hull City

Sportsbet.io has been named a new principal partner, back-of-shorts sponsor and official Turkish betting partner of Hull City FC. The two-year deal will allow for the operator to gain further brand recognition in the EFL Championship, boosted by appearing on the first-team shorts of the team’s home, away and third kits. Alexander Haig, Director of Sportsbet.io, commented: “As a digital …

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Yolo Group enters new tri-vertical era following restructuring

Yolo

Yolo Group has initiated a restructuring of its business and a reshuffle of c-level leadership in pursuit of further growth across both the B2C and B2B sides of its operations. The Estonia-based group has reorganised its business based around three verticals – the B2C-oriented Yolo Entertainment, the B2B and technology provision-focused Yolo Platform, and venture capital arm Yolo Investments. Yolo …

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Sportsbet.io launches upgraded Clubhouse TV in renewed S:B:M partnership

Sportsbet launches upgraded Clubhouse TV in renewed S:B:M partnership

Yolo Group sports betting brand Sportsbet.io has renewed its partnership with Sports Broadcast Media (S:B:M) for the 2023/24 football season. The crux of the partnership is the Clubhouse TV live steam content service, developed by S:B:M for Sportsbet as an in-play audiovisual platform featuring sports journalists as well as data and insights, audience participation and prices which changes in pace …

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Hub88 strengthens sports betting offering with TradeArt

SBC News Hub88 strengthens sports betting offering with TradeArt

Hub88 has collaborated with odds trading platform TradeArt in the aim of providing a strengthened sports betting offering to operators. The deal sees the casino integration platform support TradeArt’s solution, which aggregates and automates odds data streams from various providers, allowing operators to select their ideal feed for each event. Ollie Castleman, Head of Hub88, commented: “We are excited to …

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Brazil trade group copies UK model on betting advertising  

SBC News Brazil trade group copies UK model on betting advertising  

The newly formed Brazilian Institute for Responsible Gaming (IBJR) has announced a self-regulated code for betting advertising, titled the “Brazilian Code for Advertising Self-Regulation”, published in anticipation of the government concluding its federal framework to legalise sports betting.  The advertising code was announced as the first major initiative of the Trade Body that was officially formed on 9 May in …

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Estonia sounds alarm on gambling advertising ban

SBC News Estonia sounds alarm on gambling advertising ban

Estonia is likely to become the next European nation to propose the enforcement of a blanket ban on gambling advertising. This development follows last week’s agreement on a new ‘centrist’ coalition government formed by the Reform Party, the Social Democrats, and the Eesti 200 Party. The Baltic nation will continue to be led by Prime Minister Kaja Kallas, who has …

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