LV BET has moved to strengthen its UK brand visibility via an official partnership with West Bromwich Albion covering the current 2021/22 season. The operator’s partnership with the baggies will include digital and matchday coverage rights, whilst LV BET has detailed its intention to implement a ‘fan first’ strategy to maintain engagement with Baggie’s supporters throughout the ongoing campaign. Additional …
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Broadcasting of all Premier League fixtures to continue
As the third nationwide UK lockdown continues, the Premier League has made the decision to continue providing televised coverage of all matches. The announcement follows the earlier decision by Richard Masters, the league’s Chief Executive, to keep playing games behind closed doors for the remainder of the season. Spectators were able to return to stadiums in a limited capacity of …
Read More »Kieran Trippier handed fine and suspension for betting violations
Atletico Madrid and England defender Kieran Trippier has been handed a suspension and a fine for breaching the FA’s Betting Rules. The violations occurred in July 2019, and were strenuously denied by the footballer, who played in Tottenham Hotspur’s 2019 Champions League final appearance before joining Atletico Madrid in the Spanish La Liga. However, an independent regulatory commission proved four …
Read More »Paul Terry handed FA fine over ‘disturbingly high-stake bets’
The FA has issued former professional footballer Paul Terry with a £1,000 fine after the West Bromwich Albion employee was found to have breached betting regulations 209 times. The brother of ex-England international John Terry lost a total sum of £46,916.73 from betting on sport, including 35 wagers placed on competitions his own clubs were involved in. Terry joined Premier …
Read More »New ‘Bet Regret’ sees GambleAware ask bettors to rethink behaviours
Targeting UK football fans, this weekend industry charity GambleAware launches the next phase of its ‘Bet Regret’ safer gambling campaign, which will encourage audiences to reconsider their gambling habits. Launching new Bet Regret marketing inventory, GambleAware will accompany the campaign with the tagline of ‘Think Twice or You’ll Bet Regret it’. GambleAware has run its Bet Regret campaign since February …
Read More »GVC donates football sponsorships to Gamble Aware
Ahead of the upcoming football season, GVC Holdings has confirmed that it will be donating a number its current sponsorship deals to GambleAware’s ‘Bet Regret’ campaign. GVC has confirmed that a total of 42 clubs will be donating their sponsorship assets to GambleAware, including: Sunderland, West Bromwich Albion, Burnley, Sheffield Wednesday and Sheffield United. The move comes a bid to …
Read More »Daniel Sturridge fined and suspended after betting breach
Daniel Sturridge, former Liverpool FC and England striker, has been issued with a six week suspension and a £75,000 fine after being found guilty of breaching betting rules. The charges relate to allegations brought towards the footballer during the January 2018 transfer window. In that transfer window, Sturridge completed a late loan move to West Bromwich Albion, however, throughout the month he had been …
Read More »10Bet: Blackburn, the Baggies and effective brand-building
Shayne Lambie, UK Country Manager at 10Bet, explains the strategy behind the fast-growing operator’s partnerships with EFL clubs Blackburn Rovers and West Brom. The goal of any ambitious operator is clearly to attract the right sort of long-term customer. Using the momentum we built up prior to and during the World Cup, 10Bet has been able to retain many of …
Read More »10Bet becomes betting partner of West Bromwich Albion
Online sports betting operator 10Bet has joined forces with West Bromwich Albion, after being confirmed as the EFL (English Football League) Championship club’s official betting partner. As part of the new deal 10Bet’s new visual identity is to be prominently displayed across the West Midlands side’s kit throughout the 2018/19 season, taking pride of place on the back of the …
Read More »League of Legends taking shape with nine games remaining
The Premier League is entering the business end of the season and the table is beginning to take shape, something that is reflected in SBC’s League of Legends where fantasy managers are set for one final push as they search for the summit. In the latest round of fixtures Swansea City continued the great escape under Carlos Carvalhal, climbing up …
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